SANTA ANA, CA – Yokohama Tire Corporation, a leading global tire manufacturer, has teamed up with Spartan Race, the world’s largest obstacle race and endurance brand, to highlight its GEOLANDAR line of light truck tires. Yokohama signed a multi-year sponsorship agreement and is now the “Official Tire of the U.S. Spartan Race,” an exclusive branding designation at select obstacle course races across the U.S. in 2017, including the five Spartan Race U.S. Championship Series events that will air on NBC Sports Network and the 2017 Reebok World Championship on NBC.
Toyota has just pulled the cover off a new Tundra offering today at the 2017 Chicago Auto Show, as the company will offers a 2018 Tundra TRD Sport model later this year.
Focused on the outdoor and active enthusiast, Toyota unveiled the new 2018 RAV4 Adventure at the Chicago Auto Show today. The RAV4 Adventure will be offered in a front-wheel drive version with an automatic limited slip or an all-wheel-drive version with Dynamic Torque Control.
The new half-ton Titan was unveiled this years a 2017 model, and for the upcoming Chicago Auto Show Nissan Motorsports built a one-off, blacked-out Titan Pro-4X Crew Cab model to highlight a host of cool Nissan Genuine Parts and Accessories.
KENNESAW, Ga. – Yamaha Motor Corp., USA, launches a new ATV / SxS bLU cRU Racing Support Program committing a potential total payout of $100,000 in race win bonuses for ATV and Side-by-Side (SxS) racers competing in select classes and series aboard Yamaha’s 2016 or newer YXZ1000R and YFZ450R models.
Chevrolet announced this morning the starting price for the new off-road version of its mid-size Colorado pickup, the ZR2. The starting MSRP for the 2017 Chevy Colorado ZR2 trim is $40,995 including a $940 destination fee.
Just prior to the 2017 Chicago Auto Show, Ram is giving us a sneak peek of its new special-edition Night packages for its Ram 2500 and 3500 HD pickups. These new Night editions take the custom look first unveiled on the half-ton Ram 1500 last year and expands it to its three-quarter and one-ton models.
Lake Elsinore, CA – The Teryx Girls (Sara Price “Driver” & Erica Sacks “Co-Driver”) have been thinking of Hammertown for the last 12 months looking to better their result from last year at the 2017 King of the Hammers, the toughest one day off-road race on the planet as the only all female team. The duo wowed the thousands of spectators in Johnson Valley, California last year as they sped through open desert and found unique lines through some of the technical rock crawling sections of the course. The King of the Hammers is a true test of (wo)man and machine.