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Ford has announced that all EcoBoost-powered F-150 models will now come with stop-start technology. Ford says the change will be added to help conserve fuel. The turbocharged 2.7-liter EcoBoost V6 features stop-start as a standard feature, but now F-150 trucks with the 3.5-liter EcoBoost will also feature stop-start, and this also includes the high-output version of the engine that will be featured in the 2017 Raptor.

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MESA, ARIZONA
: Bower Power Hour has a new approach for releases with the start of Season 4. Starting this season Bower Power Hour will be releasing one new 1-hour episode every Tuesday and a fun and exciting Bower Media Video on Thursdays. Guest interviews will continue to be jam-packed with information and follow the same format that was introduced in Season 2.

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LAS VEGAS
– Nissan made a big impression at the annual SHOT Show with a showing of the 2016 Nissan TITAN XD fresh off its world debut at the North American International Auto Show. This year, Nissan returns once again as a SHOT Show sponsor and with a pair of TITAN XD trucks showcasing a multitude of Genuine Nissan Accessories designed exclusively for the company’s all-new full-size pickup. Many of the accessories, such as a pop-up tent that fits inside the TITAN XD bed, are specifically directed toward outdoor adventure use.

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Suwanee, Ga.
– Rugged Ridge recently announced its new line of Boulder Aluminum Differential Covers for Dana 44 and 30 axles. According to the company, each cover is designed to help protect internal components from damage caused by contact with rocks and other terrain off-road as well as aid in dissipating heat from differentials.

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Clinton, Tenn., Jan. 18, 2016
– ITP today announced the release of its all-new Cryptid tire, a super-aggressive and purpose-built mud slinger for all-terrain vehicles and side-by-sides.

OR-Fab-HDX_Bumper-Jeep-Wrangler-1-18-16
Chino Valley, AZ
– OR-Fab’s popular HDX full-width Jeep bumper is now available for 2016 model JK Wranglers. With a slim design creating head-turning looks wherever your Jeep is seen, the HDX bumper is also durable enough to provide extreme trail protection that rock crawlers demand.

ITP-Tornado-Wheel-1-18-16
Clinton, Tenn.
– ITP today announced the introduction of its new “Tornado” wheel for ATVs and side-by-side vehicles. The second wheel in the new STORM Series product line, the Tornado offers a custom appearance in a super-strong, lightweight wheel.

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RENO, Nev., USA
— Amyris, Inc. recently announced that Amyris’s high-performance cleaning brand, Muck Daddy, has been named the official hand cleaner of SCORE International and the SCORE World Desert Championship.

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Jeep recently announced plans to offer the new Cherokee Overland at the New England International Auto Show. This premium trim is designed to offer a more luxurious option for buyers in the mid-size SUV segment.

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For those who love to get their hands dirty, Muck Daddy offers a new way to get them clean again. Created by renewable products developer Amyris, Muck Daddy says its hand cleaners are unlike anything previously available. Rather than using standard petroleum-based ingredients to tackle tough industrial messes, they contain a brand-new solvent that tears through the toughest grease and grime without tearing up your hands.