Textron-Off-Road-Arctic-Cat-4-21-2017
Like most of you, we were surprised by the announcement that Arctic Cat was acquired by Textron Motors over the winter. The news meant a much-needed infusion of funding for the Cat company, and a whole new level of market share for Textron. Good news for both companies. But what does it mean for the consumer? That news seems to be pretty good, too. Recently, Textron held a meeting of select dealers and press near Dallas, Texas, to update them on plans for the future.

1-Jeep-Quicksand-Wrangler-Concept-4-20-2017
When you give a team of passionate engineers the green light to put together a one-off project build where imagination is the only limit, something special is bound to happen.

Rugged-Rocks-Nissan-H233B-Gears-4-19-2017
Fontana, Calif.
– Rugged Rocks is exclusively offering three new gears manufactured by Revolution Gear & Axle for the Nissan H233B rear and H233B reverse fronts axles. Available gears include 5.13, 5.57 and 5.89 – all of which fit front and rear axles.

Rancho-2-Wrangler-JK-Long-Arm-4-20-2017
Moab, Utah
– The new Rancho performance 4-inch Crawler long-arm suspension system for Jeep Wrangler JKs brings top construction and engineering enhancements to the popular off-road vehicle. The new kit adds to Rancho’s impressive and innovative Jeep product offering, as the brand has played an integral role in shaping aftermarket suspension systems for Jeeps since 1955.

1-Jeep-Yuntu-Concept-4-19-2017
Jeep has released images of its Yuntu SUV Concept ahead of its debut at the upcoming Shanghai Motor Show.

Rugged-Radios-Jeep-Willys-Polaris-RZR-4-19-2017
Rugged Radios created a uniquely cool vehicle recently, as it used a 2016 Polaris General and built it into a World War II Willys Jeep. The Rugged Radios creation features a Willys Jeep front end, complete with flat fenders, grille, hood and more.

Yokohama-Spring-Promo-4-19-2017
SANTA ANA, CA
– For the second consecutive year, Yokohama Tire Corporation (YTC) is combining its Chelsea Football Club (FC) sponsorship with its “Spring Getaway” national rebate promotion. From now through May 31, consumers can once again choose between a 2016-2017 Chelsea FC jersey or a $60/$80 Yokohama Visa Prepaid card after purchasing a set of four select Yokohama tires (including the new ultra-high-performance ADVAN A052™).

Skyjacker's Lonnie McCurry leans the JK out over the ledge.

Toward the end of the week at Easter Jeep Safari in Moab, Utah, some Jeepers take a break from the trail for a few hours to check out the newest gadgets and gear at the Spanish Trail Arena. Aftermarket vendors show off their latest and greatest, and we cruised the floor to check out the show and put together a collection of new products from this year’s EJS.

Toyo-Open-Country-F-Load-4-17-2017
CYPRESS, CA
– Toyo Tire U.S.A. Corp. is proud to announce the addition of F-load range tires to the brand’s popular Open Country line of light truck products.  The new, higher carrying capacity tires were developed to meet the needs of late model truck owners and dealers. Available in the Open Country M/T; Open Country R/T; and Open Country A/T II tires, sizes include 35×12.50R20LT, 33X12.50R18LT and 37X12.50R22LT.

Polaris-RJ-Anderson-UTV-World-Championship-4-18-2017
Minneapolis
– Polaris RZRs had a great showing at the Polaris RZR UTV World Championship powered by Monster Energy in Laughlin, Nevada, this past weekend. RZRs took seven of nine podiums, excluding the Unlimited class.