Chevy-Manchester-Soccer-7-9-14
DETROIT
– Chevrolet and Manchester United fans worldwide today are celebrating Chevrolet’s debut on the football club’s 2014-15 season shirt. Fans are invited to upload photos of themselves wearing a digital version of the new shirt at www.chevroletfc.com, and share it via their social channels.

SEMA-Logo-1-3-13Washington, DC – The U.S. Senate passed Senate Resolution 493 (S. Res. 493) designating July 11, 2014 as “Collector Car Appreciation Day.”  The Resolution was requested by the Specialty Equipment Market Association (SEMA) and its Automotive Restoration Market Organization (ARMO) and Hot Rod Industry Alliance (HRIA) Councils.  The date marks the fifth commemoration in what has become an annual event to celebrate and raise awareness of the vital role automotive restoration and collection plays in American society.

S. Res. 493 was sponsored by Congressional Automotive Performance and Motorsports Caucus Co-Chairs Senator Jon Tester (D-MT) and Senator Richard Burr (R-NC), along with Sen. Mark Begich (D-AK).  The Senators are strong advocates for the automotive hobby in Washington, and S. Res. 493 reaffirms their understanding of the cultural importance of collector cars.  The Caucus is an informal, non-partisan member organization that pays tribute to America’s ever growing love affair with the car and motorsports.

Royal-Purple-Synthetic-Oil-Logo-6-3-14Porter, TX – Premium synthetic lubricant manufacturer, Royal Purple, today announced its fourth annual Show It Off at SEMA photo contest will launch on Monday, July 14 on the brand’s Facebook fan page. The winner of the contest will have the opportunity to display his or her vehicle at the 2014 SEMA Show – the largest trade-only automotive aftermarket show in the world – as a feature vehicle outside the Las Vegas Convention Center, Nov. 4-7, 2014.

“This is a great way to give one of our enthusiasts the chance to show his or her vehicle to a worldwide audience,” said Marlena Solomon, Marketing Specialist. “The winners we’ve had from previous years have set the standard high for the vehicles we host, so I’m looking forward to seeing what this year brings,” she added.

AGM-Piston-Reservoir-Service-Tool-6-25-14
All German Motorsports has released a new tool that helps address not being able to accurately measure and or set the shock reservoir piston depth during service in order to prevent upsetting the ratio of nitrogen to oil, as per mfg. specs.

American-Sand-Association-6-19-14The American Sand Association drew attention to a new threat to off-highway vehicle (OHV) access in its recent newsletter. Here’s what the ASA had to say:

In addition to the ongoing lawsuit seeking to end open riding at Ocotillo Wells State Vehicular Recreation Area (OWSVRA), the Center for Biological Diversity filed a petition on June 9th seeking the Flat Tailed Horned Lizard be listed as an endangered species. They claim that habitat loss, off-road vehicles and global warming are pushing the species towards extinction.

Bestop-Silverado-2014-6-5-14
Bestop’s new rear-mount Trekstep lets you access your bed with ease, and offers placement flexibility on 2014 Chevy/GMC 1500 pickups. The unique design features bolt-on attachment to either corner of the rear frame for a secure, rock-solid installation, and is lower than the step built into the bumper for easier access. A simple nudge with your foot and the step moves down, or up out of the way easily. Can be used with the tailgate up or down. High-strength, die cast aluminum alloy materials guarantee corrosion-free durability and function. High-grip step pad provides sure footing with 300 lb. weight capacity. Sold individually.  Covered by Bestop’s 3 year, 36,000 Mile Warranty.

MICKEY-Thompson-TOUGH-TRUCKS-5-13-14STOW, OH – Mickey Thompson Performance Tires & Wheels returns as an event title sponsor of the 2014 Tough Trucks Challenge, part of the 29th annual spring 4-Wheel Jamboree Nationals.

Scheduled May 16-18 at the Allen County Fairgrounds in Lima, Oh., the spring 4-Wheel Jamboree Nationals is expected to include more than 2,000 4×4 vehicles for a weekend full of off-road action.

The Mickey Thompson Tough Trucks Challenge showcases modified 4×4 trucks and exceptional driving skill in an obstacle course competition. The trucks participating in the event have been extensively customized to handle the incredible challenges of each course, and the fastest qualifiers compete through eliminations where side-by-side racing narrows the field to reveal the champion. Mickey Thompson will also sponsor the professionally judged Show-n-Shine competition.

Vision-X-Lighting-3-19-14
Auburn, WA
– Shining almost a half-mile of usable light, Vision X Lighting raises the bar with the all new 6.7″ Light Cannon LED light. From a single 50 watt Luminous LED, the 6.7” Light Cannon LED fires 2520′ of Usable Light (measured at 1 Lux), with more versatility than any single LED automotive light!  The 10 degree spot pattern Light Cannon is also like having 12 lights in 1! It enables optional Snap on polycarbonate cover filters to quickly change the beam pattern from Spot to Euro or Flood, while the colored filters (Clear, Blue, Yellow, or Red) can improve visibility in various conditions. The universal single bolt mounting accompanied by an available wiring harness, provides a quick, traditional installation on a multitude of applications. The patented 6.7″ Light Cannon is also backed by the Vision X Extended Warranty.

Fox-Racing-Logo-3-6-14SCOTTS VALLEY, Calif., March 6, 2014 — Fox Factory Holding Corp. (Nasdaq:FOXF) (“FOX” or the “Company”) today announced it has entered into a definitive agreement to acquire the assets of Sport Truck USA (“Sport Truck”), a full service, globally recognized distributor of aftermarket suspension solutions. Sport Truck primarily designs, markets, and distributes high quality lift kit solutions through its brands, BDS Suspension and Zone Offroad Products.

BDS Suspension offers complete, premium lift kit solutions that are distributed through knowledgeable four-wheel drive shops with the goal of making the purchasing process as easy as possible for consumers. Zone Offroad Products offers entry-level lift kit solutions of the same quality as the more full-featured BDS kits, providing complimentary product lines to dealers and consumers.

2014-ATL-Fuel-Cells-cover-1-23-14ATL Racing Fuel Cells of Ramsey, NJ is pleased to unveil its all-new 2014 race catalog. The 28-page catalog is jam-packed with informative product details and features a host of exciting new products.

To some, choosing the correct fuel cell could prove to be a daunting task. To help combat this issue, ATL provides a wide array of valuable information, including charts and graphs, to help simplify the buying process.