Battle-of-the-Builders-SEMA-Ford-Raptor-1-18-2017'
DIAMOND BAR, CA
— The Specialty Equipment Market Association (SEMA) will showcase its third annual SEMA Battle of the Builders competition in a one-hour TV special premiering February 6 at 10 p.m. (PT/ET) on the Velocity Network. This unique program makes it possible for consumers to connect with manufacturers and see the great new products and trends that debut at the leading automotive trade show in the world—the SEMA Show.

Hellwig-2016-Nissan-Titan-XD-Air-Springs-1-18-2017
Hellwig Products has just unveiled its new air spring suspension for the new 2016 Nissan Titan XD pickup. According to Hellwig, the new Big Wig’s 2,800 lb. bags allow Titan XD owners to “tow and haul heavy loads with improved safety, stability and comfort by maintaining a level ride height, improving overall drive control.”

Ram-Long-Live-Commercials-Diesel-Heavy-Duty-1-18-2017
Ram trucks is putting aside the recent EPA allegations regarding its diesel trucks and is looking to highlight the hard-working nature of the trucks in its lineup. Ram recently unveiled two new commercials featuring the Ram 1500, 2500 and 3500 pickup trucks.

Toyota Hilux
While we’re all about seeing how deep you can take your rig without getting stuck, seeing this Toyota Hilux diesel going through so much water and thinking about the water that’s likely inside the cab, it almost makes us shed a tear.  Hopefully they had it sealed up well! At least they do have a snorkel…

Toyota-TRD-Hilux-Tokyo-1-13-2017
TRD, the Toyota Racing Development division for the company, just unveiled the details on the vehicles it will have on display at the Tokyo Auto Salon.

EcoDiesel-Action-2-Ram-1500-2014-1-12-2017
Fiat Chrysler Automobiles (FCA) has released a statement and its CEO has spoken after being accused by the U.S. Environmental Protection Agency (EPA) for using emissions cheating software.

FCA-Logo-6-21-16January 12, 2017 , Auburn Hills, Mich. – FCA US is disappointed that the EPA has chosen to issue a notice of violation with respect to the emissions control technology employed in the company’s 2014-16 model year light duty 3.0-liter diesel engines.

FCA US intends to work with the incoming administration to present its case and resolve this matter fairly and equitably and to assure the EPA and FCA US customers that the company’s diesel-powered vehicles meet all applicable regulatory requirements.

Rigid-Scene-LED-Light-1-11-2017

Rigid 4×4 LED Scene

LED Scene lighting by Rigid is now available, offering an easy, plug-in lighting option using AC power.

2018 All-New GMC Terrain SLT
GMC pulled the cover off of its all-new 2018 Terrain, which is packed with new safety features, refinement inside and out and three new turbocharged engines.

2018-Full-Ford-F-150-Diesel-1-7-2017
Ford unveiled its 2018 F-150 today leading up to the 2017 North American International Auto Show in Detroit this week. The updated F-150, as reported last week when we posted photos of a prototype on the streets, features a new front and rear styling, advanced technologies, and it will include a new 3.0-liter Power Stroke V6 turbo diesel and updated V6 and V8 gas engines.