Ford-F-150-Raptor-2017-8-9
Ford hails its 2017 all-new Ford F-150 Raptor as “the toughest, smartest, most capable Raptor ever.” Today, Ford is highlighting a key new feature on its new pickup, which helps explain why it hails it as its best off-road truck to date: purpose-built Fox shocks constructed exclusively for the new Raptor.

1-2017-Ford-Super-Duty-8-3-16
It has long been the stereotype that pickup trucks are built for the tough types, the kind of people who can prepare the fields and plant the crops but aren’t clever enough to market them in the store with a catchy tagline.

It is no coincidence that these stereotypes exist, considering for many years trucks were simply measured by their toughness. How clever and intuitive its systems operated were of no concern, as long as the rig could do the job whenever it was called upon.

2017-Ford-Super-Duty-7-7-16
Ford today released a video and accompanying press release regarding new driver-assist technologies found in its all-new 2017 Ford F-Series Super Duty truck. Ford says there are three new class-exclusive features (meaning, the first time they are found on a heavy-duty truck) found on the new Super Duty, including Adaptive cruise control, adaptive steering, and Blind Spot Information System with trailer coverage.

2017-Ford-Raptor-Ecoboost-7-5-16
If you’re been living under a rock for the last year or so then it’s possible you’ve missed the fact that Ford has an all-new Raptor coming as a 2017 model – which is part of the reason Ford didn’t offer Raptor in 2016. Ford has been teasing its newest version of the Raptor recently, which will be fitted with a new 10-speed transmission that will be paired with an updated 3.5-liter EcoBoost engine rated to produce 411 horsepower and 434 lb.-ft. of torque.

Just today, Ford unveiled the details on the terrain modes that will be featured in the new F-150 Raptor. Here’s the breakdown that Ford unveiled today:

10-Speed-Transmission-Ford-F-150-2017-6-16-16
To usher in the new 10-speed transmission that Ford will be showcasing in its 2017 F-150, as well as the 2017 Raptor, Ford is putting “all 10 gears” on display by showing off the truck’s new instrumentation panel.

Warn-Industries-Ascent-Bumper-6-3-16Clackamas, OR – To complement its Ascent Front Bumper lineup, Warn Industries has just released the Ascent Rear Bumper for full-size pickups. Like the front bumpers, the rear models offer exceptional durability, rugged good looks, and improved off-pavement capability for Chevrolet, Ford, and Ram pickup trucks.

2017-Ford-Raptor-Ecoboost-BFgoodrich-6-2-16
Much like the first incarnation of the Ford Raptor, the new Ecoboost-powered 2017 F-150 model will also feature a set of BFGoodrich tires specially developed for the off-road truck that Ford says will improve both on- and off-road performance of the truck.

Mickey-Thompson-2016-ROUSH-F150-Ford-5-19-16
Stow, Ohio
– Mickey Thompson Performance Tires & Wheels has collaborated with ROUSH Performance once again to create a one-of-a-kind 2016 Ford F-150.

The 2016 ROUSH F-150 features a set of unique ROUSH-M/T Metal Series 20-inch wheels and Mickey Thompson Baja ATZP3 all-terrain tires. This addition to the ROUSH lineup takes Ford’s new aluminum-bodied F-150 truck, and enhances it with a host of body components, ROUSH graphics, interior components and performance upgrades.

Ford-Super-Duty-Camper-Testing-5-11-16
If you’re even wanted to see how close a heavy-duty truck can come to rolling without actually trying it yourself, then this new Ford Super Duty video is worth a few minutes of your break today.

2017-Ford-F-150-Raptor-Ecoboost-5-6-16
Shot in he same area Ford did the majority of its off-road testing for the first-generation F-150 Raptor, the blue oval just whet the appetites for all those clamoring for a better look at the new EcoBoost-powered 2017 Raptor with a new video.