Ram Truck today announced a new exterior color for its Laramie Longhorn line at the Dallas Auto Show. Its new RV Match Brown will fill the truck maker’s new two-tone contrast color and will replace White Gold.
“The Ram Laramie Longhorn has deservedly become the world’s benchmark for upscale, capable pickup trucks,” said Mike Manley, Head of Ram Brand, FCA – Global. “The Laramie Longhorn has earned the title Luxury Truck of Texas from the Texas Auto Writers Association and there’s no better place to show off these updates than at the Dallas Auto Show.”
The Laramie Longhorn model is available on the 1500, 2500 and 3500 models, and with the heavy-duty models being popular with RV owners the company wanted to offer its RV Match Brown to specifically complement the shade of brown most often used on RV travel trailers.
The RV Match Brown version will feature two-tone wheel flares, painted front and rear bumpers and running boards. Two-tone Ram 1500 Laramie Longhorn editions are equipped with 20-inch polished aluminum wheels that feature brown-colored pockets. The Ram 2500 and 3500 (single rear wheel) models will be fitted with 18-inch polished aluminum wheels with brown-colored pockets, though like the 1500 there will be a monochromatic version offered with polished silver aluminum wheels, and 20-inch wheels are optional. Ram 3500 duallies get polished silver aluminum wheels with Laramie Longhorn edition-badged center caps.
RV Match Brown is available as a two-tone combination with nine exterior colors including Black Forest Green, Bright Silver, Bright White, Brilliant Black Crystal, Delmonico Red, Maximum Steel, Pearl White and True Blue. Ram says the RV Match Brown models will be on sale in the second quarter of this year.
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