BlueRibbon Executive Director Launches New Partnership Empowerment Program (PEP) Program
PEP will improve outreach and communications within the BRC and to all of its partners. According to Greg, it means working closer than ever with all our member and partner groups, finding ways to drive the access battles in our favor, with a united and cooperative front.
PEP also means things like co-op member drives with tangible incentives like the 4 Wheel Parts Gift Card program. BlueRibbon is very passionate about helping the entire off-road community grow stronger together. BRC plans to push, paddle, pull and help drive the “boat” in all ways.
If you want a “PEP” talk, BlueRibbon Coalition is the place to find it.
Read a bit more of the startup information here in the BRC magazine: