The Hell Fire is aiming to be the King of Disco trucks throughout the land. Shawn Gibson of Gibson Performance Exhaust sent us over a care package the other day, which included the rundown on this soon-to-be Ford monster dubbed the Hell Fire. Immediately, we grabbed onto it and are running with it.

Although we'll have to wait for its real-life debut at this year's SEMA show in Las Vegas, Nevada later this year, we thought it a good idea to get you ready for it by revealing the concept

Gibson is teaming up with Ford Motor Sports to build up this 2002 Ford F-350 Diesel Crew Cab Dually 4x4 and has already scribed a long list of product sponsors such as Fabtech Motor Sports, Katzkin Leather, Glass Works Unlimited, Al Martinez Paint, Precision Design, Tal & Hadas Limited, Ramsey Winch, Bilstein, and whole host of others.

Things We Found May Be Quite Impressive:

• You're going to love it.
  
• The imagination can become reality.
  
• Bilstein shock rock!
  
• The Al Martinez paint scheme is a dream.
  
• The Big Truck has a Big Winch.
  
• Diesel is your friend.
• www.gibsonperformance.com

Things We Think May Be Missing:

• BFGoodrich Krawler T/A's
  
• Hot Chicks!
  
• There's no mention of onboard refrigerator.