SEMA recently announced that the Jeep Wrangler JK Unlimited donated by Omix-ADA to SEMA Cares and displayed at the 2015 SEMA Show will be heading to auction soon through Barrett-Jackson. The auction will take place on Wednesday, January 27. The customized Jeep features a host of Rugged Ridge products, and it was was designed by Arianny Celeste, LFTD & LVLD magazine, Rugged Ridge, SEMA Cares and built by DUB Garage.