Ram Truck owners may now transform their truck into a Mopar-powered desert racer. Just a little more than one year after Mopar debuted its Ram Runner image vehicle to much acclaim at the 2010 Moab Jeep® Safari, the brand announced today announced details of its new Ram Runner kit for off-road enthusiasts.

“At Mopar, our image vehicles showcase potential directions that we may take and the new Ram Runner kit is a good example,” said Pietro Gorlier, President and CEO, Mopar, Chrysler Group’s service, parts and customer-care brand. “We saw the reception that Ram Runner received last year and quickly moved to offer kits that will allow off-road enthusiasts to transform their stock Ram 1500 into a desert racer.”