GREENVILLE, S.C. – BFGoodrich Tires recognizes two major milestones for the brand and the off-road industry at the 2016 Specialty Equipment Market Association (SEMA) show in Las Vegas. The brand celebrates forty years since the introduction of its Radial All-Terrain T/A™ tire as well as its entry into SCORE Baja desert racing.
In 1975, BFGoodrich engineers traveled to Baja California, Mexico to test a new concept – a radial light truck tire for both off and on-road use. The company learned quickly that they could use the Baja peninsula as a real-life laboratory to develop tires. If they could withstand the grueling terrain of Baja, they had something.