LOS ANGELES—SCORE International announced today that it has launched enhanced social media platforms in conjunction with Curbsyde Productions in preparation for the special event coverage planned for November’s 45th anniversary of the legendary Tecate SCORE Baja 1000 desert race. The enhanced platforms, accessed through www.score-international.com, will be actively providing content during the live drawing for starting positions Saturday at the SCOREville exhibit at the Off-Road Expo at the Fairplex in Pomona, Calif.

The SCOREville exhibit in Building 6 at the Off-Road Expo will salute SCORE Baja Legends and the Off-Road Motorsports Hall of Fame from 9 a.m. to 6 p.m. on Saturday and from 9 a.m. to 5 p.m. on Sunday.

With autograph sessions both Saturday and Sunday from noon to 2 p.m., the live drawing for starting positions, by class, for the legendary motorsports adventure down Mexico’s majestic Baja California peninsula, will be held on Saturday from 3 p.m. to 5 p.m.

Pomona, Calif. — (September 21, 2012) The Off-Road Motorsports Hall of Fame (ORMHOF) announced the 2012 Class of Inductees in late July. The late Roy Denner, Casey Folks and Larry Roeseler will have their names added to the venerable list of those who have committed their lives to the off-road community. This year’s inductees will be honored Friday, October 5, in conjunction with the Lucas Oil Off-Road Expo in Pomona, California.

The three inductees’ extensive accomplishments cover a number of arenas in the sport including advocacy, promotion and racing. Their legacies will be celebrated and displayed for the public in Gallery Four within the famed National Automobile Museum – the Harrah Collection, located in Reno, NV. They join names synonymous with the sport including Parnelli Jones, Malcolm Smith, Steve McQueen, James Garner, Walker Evans and Rod Hall as well as many names who have worked tirelessly behind the scenes making the sport prosper and grow.

POMONA, CALIF. – The 2012 Lucas Oil Off-Road Expo powered by General Tire will invade the Pomona Fairplex Saturday, October 6 through Sunday, October 7, with everything off-road including new vehicles, thousands of parts and accessories, ATV test rides, freestyle motocross action, Toyota off-road test drives, RC racing and more. This year’s expo features more than 350 of the industry’s leading manufacturers, dealers and distributors, showcasing all the latest off-road toys, technologies, parts, gear and accessories.

Off-road manufacturer representatives will be on-site to demonstrate and educate attendees on all the latest vehicles and accessories. In addition to the line-up of trucks, Jeeps, UTVs, ATVs, side-by-sides, dirt bikes, sand rails, rock crawlers, parts and accessories on display, the expo will come to life with exciting entertainment features including:

Every year for the past 49, Tierra Del Sol (TDS) Safari has boasted being one of the biggest Jeep and 4×4 events in Southern California. The off-road gathering takes place at  Truckhaven, which is now part of Ocotillo Wells SVRA, with the three-day event offering everything from trail rides, obstacle courses, vendor alleys and more. Next year marks the 50th running of the event, which will take place Friday, March 2, through until Sunday, Mach 4th. Visit www.tds4x4.com for more information.

For full coverage and photo highlights of the 49th Tierra Del Sol, click here.

Photo by Jaime Hernandez

Murrieta, Calif. - If you’re in Southern California this weekend make sure to visit the Los Angeles County Fair Grounds and the Off-Road Expo.  PRP Seats will be there in full force with the full line of seats and accessories.

In the booth this year will be 4 new seat styles making a debut along with our new line of seat belts, harnesses and tie downs.  If you’re building a new car or just updating your existing car you won’t want to miss the PRP booth and the deals that are to be had.

The Off-Road Expo is the largest off-road event of the year, which means you are guaranteed to have a great time.  The show is open Saturday and Sunday this weekend. Single day tickets can be purchased for $12 each at the event or for $10 each online. Children ages 6 and under are free. You can purchase your tickets online or at the gate.

PRP Seats will be set up in Building 4 in booth #4206.  To see where the booth is located you can visit http://www.mapyourshow.com/shows/index.cfm?Show_ID=ORE11. For more information about the Off Road Expo, including the list of vendors, driving directions, and hours, visit www.offroadexpo.com .

POMONA, CALIF. (October 4, 2011) – The Lucas Oil Off-Road Expo powered by General Tire continues its commitment to the off-road community, not only with the full schedule of exhibits and events on October 8 and 9, but also with its ongoing support of the Off-Road Motorsports Hall of Fame Silent Auction and Induction Ceremony, both set to take place at the Sheraton Fairplex Hotel & Conference Center, adjacent to the expo’s location at the Pomona Fairplex. From autographed helmets and jerseys, to framed team posters, off-road fans are encouraged to stop by and check out the amazing auction items and place a bet. One hundred percent of the proceeds raised from the silent auction will benefit the Off-Road Motorsports Hall of Fame. The auction will be open to the public on Friday, October 7, from 4 p.m. – 10 p.m. and again Saturday, October 8, from 2 p.m. – 9 p.m.

Set to take place on Friday, October 7, at 6 p.m., the Off-Road Motorsports Hall of Fame Annual Induction Ceremony has been established to recognize and honor those individuals and organizations whose lifelong contributions to off-road motorsports have set a standard for others to follow. Hall of Fame inductees are required to have at least 15 years of experience and involvement in off-road motorsports. The nominees must have built, designed, driven, maintained, owned, prepared, piloted, promoted, ridden or supported an off-road vehicle. They are characterized by their desire to win, the mastery of their field and their courage to innovate. Each of the inductees has made a significant contribution to off-road motorsports in at least one of the following aspects: business, history, design, engineering, prestige of the sport, and/or growth of the sport. (Please note: the induction ceremony is by invitation-only, media interested in attending the event to cover should contact Emily Miller at emilysmiller@yahoo.com or 916/719-9949.)

2011 Off Road Motorsports Hall of Fame inductees include off-road racers Ron D. Bishop and Rob MacCachren:

- Ron Bishop is special kind of off-road racer whose consistent winning record is eclipsed by his dedication to the sport and by his passion for bettering the sport and improving its safety. Bishop is the only motorcycle racer to have entered in every Baja 1000 since the race’s inception in 1967, allowing him to recognize the need for better lighting for motorcycles competing against the larger four-wheeled vehicles with monster lighting systems. In addition to racing in Baja, he also competed and earned medals in the International Six Day Trials qualifiers and was recognized by the American Motorcyclist Association as an inductee to their Hall of Fame.

- Rob MacCachren has raced in and won virtually every kind of off-road racing series during his career that has spanned the past three decades. Whether it is desert racing in the U.S. or Baja, stadium racing, or short course racing, MacCachren has raced it and won in it. No other racer has ever enjoyed the level of success he has had in so many different vehicles and so many different series. It was MacCachren’s role as an ambassador to the sport that convinced the committee he was truly worthy of the induction. His media savvy and availability have gotten him named to the All American Writers and Broadcasting Association’s first and second teams on multiple occasions. He has also been named as Dirt Sports Magazine Driver of the Year (2007), BF Goodrich’s Motorsports Person of the Year (2007) and SCORE Person of the Year twice (1987, 2008).

Te Off-Road Motorsports Hall of Fame (ORMHOF), a 501c3 not-for-profit corporation founded in 1978, is a 3,500 square foot exhibit within Gallery Four of the National Automobile Museum (The Harrah Collection) in Reno, Nevada. Plans are underway to expand the footprint of the OFMHOF within the Museum. For more information, visit www.ormhof.org.

The 2011 Lucas Oil Off-Road Expo powered by General Tire will invade the Pomona Fairplex with everything off-road including new vehicles, thousands of parts and accessories, ATV test rides, freestyle motocross action, movie premieres, RC Racing and more. This year’s expo is bigger than ever with more exhibitors showcasing all the latest off-road toys, technologies, parts, gear and accessories from more than 350 of the industry’s leading manufacturers, dealers and distributors.

The 2011 Lucas Oil Off-Road Expo powered by General Tire will take place Saturday, October 8, from 9 a.m. – 6 p.m. and Sunday, October 9, from 9 a.m. – 5 p.m. Held at the Pomona Fairplex, located at 1101 W. McKinley Avenue in Pomona, Calif. Tickets purchased on-site will be $12 for adults, $5 for children (6-12) and free for children under six. A Family Four Pack is available for $20 and includes admission for two adults, and two children (available online only). For more information and to purchase advance tickets, visit www.offroadexpo.com. Follow Off-Road Expo at www.facebook.com/OffRoadExpo and at www.twitter.com/OffRoadExpo.

POMONA, CALIF. – The 2011 Lucas Oil Off-Road Expo powered by General Tire will invade the Pomona Fairplex Saturday, October 8 through Sunday, October 9, with BlueRibbon Coalition (BRC) as the official event charity.  Advance tickets purchased with the special promotion code BRC2011 at www.offroadexpo.com will net $1.00 for every ticket sold to BRC.

This year’s expo is supporting the national grassroots efforts of the BlueRibbon Coalition by featuring the many successes and fundamental mission of BRC.  “We are pleased to have BlueRibbon Coalition as our official charity for 2011,” said Mike Moore, President of Family Events, the company that produces Off Road Expo. “Their dedication to preserving trails for all types of recreational usage is important to the entire off-road community so to assist in the fundraising efforts, one dollar from each 2011 Lucas Oil Off-Road Expo ticket purchased at www.offroadexpo.com with promotion code BRC2011, will be donated to the BlueRibbon Coalition. In addition, any online ticket buyer will have the opportunity to make further donations to the coalition during the ticket purchase process for any amount they choose.”

Expo 2011 has everything off-road including new vehicles, thousands of parts and accessories, ATV test rides, freestyle motocross action, movie premieres, RC Racing and more – all part of the BRC mission of saving trails and keeping outdoor sports alive and well. With more than 350 exhibitors showcasing all the latest off-road toys, technologies, parts, gear and accessories, the 2011 Lucas Off-Road Expo powered by General Tire promises to be one of the biggest shows yet

Additionally, on Sunday October 9th at 11am, BlueRibbon’s own Del and Stacie Albright will host a one-of-a-kind Team Challenge for the Best Prepared Trail Rig with several teams competing in a fun challenge like a scavenger hunt on their vehicle in front of a live audience.  The Team Challenge is open to the public.  “Grab some buds; make up a team; stuff your rig and win some incredible prizes,” adds Del Albright, BlueRibbon Ambassador.   Team Challenge application available online here: http://www.sharetrails.org/off-road-expo/

BlueRibbon Coalition is proud to be featured at the 2011 Lucas Oil Off-Road Expo, and to be partnered with so many fine off-road businesses.

(INDIANAPOLIS) General Tire is now the presenting sponsor of the Lucas Oil Off-Road Expo coming to the Pomona Fairplex in Pomona, California on October 8 and 9, 2011.  The event is the premiere exhibition for off-road enthusiasts, manufacturers, and dealers.  The Pomona Fairplex comes alive with over 10 acres of displays and demonstration areas full of off-road parts, equipment, gear and experts.  For anyone into off-road racing, rock crawling, trail riding, sand sports, ATV’s, motorcycles, camping, or adventure travel; the Lucas Oil Off-Road Expo Powered by General Tire is a must-attend weekend.

General Tire will unveil a new interactive display at the Expo where many of the stars of the General Tire sponsored off-road race teams will meet fans and sign autographs. “We are very excited to return to Off-Road Expo for 2011,” said Travis Roffler, director of marketing, General Tire. “Lucas is such a powerful brand and the combination of Lucas and Family Events has brought the Off-Road Expo venue to a whole new level.  The GT booth will definitely bring attention with our beautiful GT model, Ms. Mint 400 and some of the hottest race car drivers in off-road in attendance signing autographs.”

Mike Moore, president of Family Events, producers of the Lucas Oil Off-Road Expo Powered by General Tire said, “General Tire has long been a proud member of the Team Lucas brands that sponsor marquee events in motorsports.  We have been privileged to have General Tire sponsor our key series of General Tire Monster Truck Thunder Drag events in the Midwest and East. We’ve totally enjoyed our association with the people and products of General Tire and we’re especially proud that General Tire has agreed to become presenting sponsor of our primary Western event.”

General Tire’s “Team GT” of race teams includes over a dozen top teams in desert off-road racing and seven teams competing in short course off-road racing.  Excitement is the key ingredient in General Tire sponsored events, teams and competitors. From B.J. “Ballistic” Baldwin to the high-flying Team Scream monster truck “The General”; fans will find the General Tire logo wherever aggressive competitors put their tires to extreme performance tests.

POMONA, CA – The 6th Annual Powder Puff Off-Road Race For The Cure presented by Mohave Off-Road Racing Enthusiast (M.O.R.E.), which is a female-only event comprised of drivers and team owners’ wives & daughters plus female industry leaders and celebrities, has moved to new dates: Friday, October 14th and Saturday, October 15, 2011 in Barstow, CA.   The 12th Annual Lucas Oil Off-Road Expo, the off-road industry’s leading & largest public trade show, will maintain their traditional weekend, October 8 & 9, 2011 at the Fairplex in Pomona, CA.

The race schedule change will allow fans & enthusiasts the opportunity to go to both events without having to choose which event to attend.  The change was facilitated to benefit the Cedar Sinai’s Breast Cancer Research Center, the sole recipient of the charitable proceeds of the Powder Puff Race.  Now both the Powder Puff Race and the Expo will support Cedar Sinai and help promote breast cancer awareness within the off-road community.