LOS ANGELES – For more than seven decades, Jeep vehicles have defined the benchmark in rugged capability and utility. The most recognized of these vehicles has long been and still is the Jeep Wrangler, which has always provided an unmatched level of freedom resulting from the ability to traverse any trail, anywhere.

Ten years ago, for the 2003 model year, Jeep dramatically raised the bar in off-road capability with the introduction of the Wrangler Rubicon model. Named after one of the most grueling off-road trails in the world, the Rubicon models were the most extreme Wranglers ever produced. The 2005 model year saw the introduction of the Wrangler Rubicon Unlimited that brought more utility to the Rubicon’s quickly established off-road credentials. Over the last 10 years, the Wrangler Rubicon has won numerous prestigious awards including Four Wheeler magazine’s “4×4 of the Decade” honor for its unmatched level of all-around capabilities.

Auburn Hills, Mich. – Jeep and Mopar are ready for a week of wheeling in Moab.

The brands have created six new vehicles – all featuring a host of Jeep Authentic Parts and Accessories – for the annual Easter Jeep Safari in Moab, Utah. Now in its 46th year and taking place March 31 – April 8, the Easter Jeep Safari will be attended by thousands of die-hard off-road enthusiasts looking to enjoy a week of wheeling on some of the country’s most renowned and challenging trails. Mopar also announced the creation of an off-road division that will create Jeep Authentic Parts and Accessories.

“We’re delighted to showcase six new vehicles to our loyal Jeep fans at this year’s Moab Easter Jeep Safari,” said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. “The Jeep Safari has long been a great way for Jeep to connect with its core audience. We look forward to spending the week demonstrating our latest potential production and customization ideas and gathering instant feedback from the most knowledgeable 4×4 enthusiasts in the world.”

To create these new vehicles, Jeep teamed with Mopar, which celebrates its 75th anniversary this year and offers more than 1,000 accessories and performance parts for Jeep vehicles.

“Mopar is tapping into a growing trend among extreme Jeep enthusiasts who want even more power and capability on the trail,” said Pietro Gorlier, President and CEO of Mopar, Chrysler Group LLC’s service, parts and customer-care brand. “This year, Mopar is pushing the envelope in this arena by offering our customers new Pro 60 portal axles and a new HEMI conversion kit, which we will showcase in these new vehicles. In addition, to further maximize our presence in the off-road market, we are creating a Mopar Off-Road division to develop Jeep Authentic Parts and Accessories.”

In conjunction with the release of the new Call of Duty: Modern Warfare 3 video game, Jeep recently announced a special edition of the new Wrangler in the 2012 Jeep Wrangler Call of Duty: MW3 Special Edition SUV. What’s more, Jeep will actually be giving away the very first vehicle that comes off the line!

This is the second year the Jeep brand has partnered with Activision on the Call of Duty franchise, and Jeep will be giving away, via its Facebook page, one of these unique MW3 Wranglers. Visitors to Jeep’s Facebook page can also enter more times by playing the Jeep Ops game there as well.

What’s more, for Off-Road.com readers we will be giving away a prize pack to one lucky person, which will include a “hardened” edition of the Modern Warfae 3 game, an MW3 Xbox 360 console and more. The prize pack given to one Off-Road.com reader will include:

1. Call of Duty: Modern Warfare 3 Game, Hardened Edition (includes game, one-year membership into Elite, founder status, steelbook case, juggernaut outfit, field journal)
2. Special Edition Call of Duty Modern Warfare 3 Xbox 360 Console (plus controllers)
3. Wireless Headset
4. Gaming Chair
5. Jeep Messenger Bag
6. Jeep Fleece

The Jeep brand and Activision Publishing, Inc. today announced that Jeep has been named exclusive automotive partner of Call of Duty: Modern Warfare 3, the year’s most anticipated entertainment launch, which will be released on November 8.  This marks a second chapter in a joint promotion that Jeep and Activision began last year.

As part of these efforts, Jeep also announced that it will produce the 2012 Jeep Wrangler Call of Duty:  MW3 Special Edition.  Available in Jeep showrooms this November, the new limited-edition Jeep Wrangler will be available in both two-door and four-door (Jeep Wrangler Unlimited) models.

“The Jeep brand’s partnership with Activision allows us to combine our new, more powerful, more exciting and more fuel-efficient Jeep Wrangler with the latest version of one of the most popular gaming experiences in the world,” said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. “This opportunity enables us to demonstrate Jeep Wrangler’s unique combination of fun, capability and performance to a broad and growing group of consumers.”

The millions of games in the world drooling over the most anticipated video game launch of the year with Call of Duty: Black Ops have one more thing to get excited about. Jeep recently announced it has been named exclusive automotive partner by Activision Publishing for Call of Duty: Black Ops, which will be released on November 9.

In conjunction with the partnership between Jeep and Activision, Jeep will be producing a limited-edition 2011 Jeep Wrangler Call of Duty: Black Ops Edition, which will be available next month to coincide with the launch of the game. The Jeep Wrangler will be available at a U.S. manufacturer’s suggested retail price (MSRP) of $30,625 for the two-door model and $33,500 for the four-door (Jeep Wrangler Unlimited) model, and Jeep notes that both prices include $750 destination.