LAS VEGAS – Nov. 4, 2014 – Falken Tire, a leader in high performance tire technology for both cars and trucks, has launched a new marketing strategy that will introduce the brand’s race-proven benefits to a much broader market segment of value-minded car, light truck and CUV owners. Executives are sharing details with dealers and media at the company’s all-new showroom style exhibit at the SEMA Show Nov. 4-7 (LVCC Booth 41013 South Hall).
In conjunction with its new partnership with Jeep Jamboree USA, Falken Tire, the manufacturer of high performance on and off-road tires, has announced a special 2013 Jeep Wrangler giveaway that will run during the 2013 Jeep Jamboree USA series.
The brand new, specially modified Jeep Wrangler Unlimited Rubicon will be on display at selected events throughout the Jeep Jamboree USA season.
Minneapolis– Best in the Desert’s Vegas to Reno race is the longest and toughest, off-road desert race in the U.S., and Polaris RZRs continued to have success despite the many challenges the course threw at them.
In the starting field of more than 20 side-by-sides for the 534-mile race, was Jagged X’s Brandon Schueler with co-pilot Cody Muir in the No. 1919 RZR XP 4 900, Jagged X’s Matt Parks, Jason Spiess and Landon Kobruck and the No. 1932 RZR XP 4 900, Jagged X’s Bill Schueler and Polaris Marketing and Sales Director Craig Scanlon in the almost-stock 1991 RZR XP 4 900, and Scott Kiger’s Holz Coastal Racing No. 1934 RZR XP driven by Kiger, Mark Holz and William Yokley.