4-Wheel-Parts-logo-6-16-15Compton, California – 4 Wheel Parts has announced its entrance into the immensely popular and growing UTV aftermarket. In launching its foray into the emerging UTV marketplace, 4 Wheel Parts has formed a multi-tiered alliance with the influential digital portal, UTVUnderground that will include content creation, marketing collaboration and the launch of the “UTVUnderground Garage” which will provide a vital retail resource to the UTV enthusiast.

“We’re enthusiasts ourselves and we have seen firsthand the explosion of excitement surrounding the UTV market,” said Rich Botello, 4 Wheel Parts COO. “UTVUnderground is the leading destination for UTV reviews, news, information and unique content. We are excited about this multifaceted collaboration as it will provide us with an authentic platform in which to connect with the UTV enthusiast.”

4-Wheel-Parts-Virginia-Store-Opening-7-15-16
Compton, California (July 15, 2016)
– This Saturday, July 16, 4 Wheel Parts will hold the grand opening celebration for its newest retail store in Richmond, Virginia. The official opening of this 75th retail location represents a new milestone for the global leader in off-road performance product sales and installation. With the company in the midst of an aggressive North American expansion, the event comes on the heels of recent grand openings in Jacksonville, Florida and Langley, BC, Canada.

Greg-Adler-Lucas-Oil-4-21-16
Compton, California
– Greg Adler and Team 4 Wheel Parts will be looking to build on the momentum that brought him his first trip to the podium of the 2016 short course off-road season as the Lucas Oil Off Road Racing Series returns home this weekend. Having collected a third place trophy in the opening weekend of action in Chandler, Arizona, Adler will be among the sport’s elite seeking to advance in the standings as Lake Elsinore Motorsports Park welcomes the series April 23 – 24.

BFGoodrich-THUMB-Outstanding-Trails-New-4-1-15GREENVILLE, S.C., March 28, 2016 – BFGoodrich Tires builds tires for any adventure, including those that take drivers off their daily roadways. Through its Outstanding Trails program that promotes sustainable and responsible off-road driving, BFGoodrich Tires will once again award grants of $4,000 each to four qualified and passionate off-road clubs in North America. These clubs will use their grants to continue local efforts that preserve and protect their hometown trails.

4-Wheel-Parts-logo-6-16-15Compton, California – 4 Wheel Parts announced recently the renewal of their multi-tiered partnership with Lucas Oil Products and the Lucas Oil Off Road Racing Series. The agreement is comprised of 4 Wheel Parts being named “Official Off Road Parts Retailer” of the popular short course off road racing series, the expansion of their successful “Youth Ticket Program,” along with a dynamic Lucas Oil Products marketing and promotional effort in all seventy-four North American 4 Wheel Parts retail store locations.

4-Wheel-Parts-King-of-Hammers-1-12-16
Compton, California
– Multiple Transamerican Auto Parts business divisions including off-road retailer 4 Wheel Parts, are returning as official event partners and sponsors for the 10th annual Ultra4 Nitto King of the Hammers in Johnson Valley, California. Transamerican Manufacturing Group (TMG) will sponsor numerous activities and events, including the Smittybilt Every Man Challenge, under the auspices of its numerous off-road and performance aftermarket companies that include Pro Comp, Rubicon Express, G2 Axle & Gear and Smittybilt. The weeklong “Ultimate Desert Race” featuring multiple classes from motorcycles to the high horse powered Unlimited Class 4400 Ultra4 cars runs from January 30 – February 6, and includes 4 Wheel Parts’ sponsorship of the Ultra4 qualifying sessions for the 4400 main race and the Smittybilt Every Man Challenge on February 4.

4-Wheel-Parts-logo-6-16-15Compton, California – 4 Wheel Parts, the global leader in truck, SUV and off-road performance products has announced its most recent retail store acquisition in Virginia Beach, Virginia. The location, formerly Atlantic AutoSports, will bring the total of 4 Wheel Parts showrooms to 72 as the Transamerican Auto Parts subsidiary continues its ambitious national retail expansion.

Opening its doors in 2010, Atlantic AutoSports built a reputation for excellent quality and service while touting the message, “We install it all.” While retaining the same expert staff, the location will continue to provide superior service and installation from the leader in the off-road performance aftermarket while customers will realize the benefits of a larger selection of products to choose from, shopping online or by phone and convenient in-store pick-up. The location will also continue as an Adrian Steel dealer and installer, providing customers with “Work Ready” commercial van upfits.

Greg-Adler-Motorsports-4-Wheel-Parts-6-24-15Compton, California – This weekend, the Lucas Oil Off Road Racing Series will be shining under the bright lights of the Las Vegas Motor Speedway and Team 4 Wheel Parts has the 900HP #10 Pro4 of Greg Adler primed and ready to attack the mile-long short course battleground.

The annual event at the purpose-built facility in the shadows of the glitz and glamor of the Las Vegas strip has become a mainstay on the schedule since the series’ inaugural season, joining such prestigious events such as the NASCAR Sprint Cup and NHRA Drag Racing at the expansive motorsports complex. Now, Adler and the team will be putting the exclamation point on their summer in the short course off-road racing season’s penultimate event of the year.

Glen-Helen-Ultra4-Off-Road-7-10-15Compton, California – Ultra4 Racing and Team 4 Wheel Parts are returning to Southern California this weekend with the 5th annual 4 Wheel Parts Glen Helen Grand Prix.  The legendary off-road facility carved into the hills of San Bernardino welcomes Greg Adler, Brent Goegebuer and the more than 100 Ultra4 cars expected to compete in this second event in the 2015 Ultra4 Trail-Gear Western Regional Series July 10-11.

Glen Helen Raceway will once again be the epicenter of off-road racing as the top competitors in Ultra4 Racing vie for a $10,000 purse while honing their skills for the 2016 King of The Hammers. The 4 Wheel Parts Grand Prix, represents the series’ final visit to Southern California for the year and while many of the competitors will be racing to earn a coveted spot in the Hammers event as well as points toward the Nitto National Championship, Adler and Goegebuer will be looking to represent the 4 Wheel Parts organization in the company’s title event.

Ultra-4-Game-9-27-13Hammertown, USA –  ULTRA4 Racing in conjunction with Gigabit games is pleased to announce the release of the highly anticipated “ULTRA4 OffRoad Racing” video game. The game is now available on both Google Play for Droid phones and iTunes for iPhones.

With more than 100,000 versions of the beta downloaded prior to today’s release, ULTRA4 OffRoad Racing is already among the most popular racing games available for the Droid.  The full version of the game features enhanced game play on actual ULTRA4 race courses such as MetalCloak Stampede, King of the Valleys and even some brutal King of The Hammers courses.