XP1K-Video-Teaser-8-5-13August 5th, 2013 San Diego, CA – Mad Media and UTVUnderground.com launched a new video today called “XP1K,” which features off-road racer RJ Anderson in the new Polaris RZR 1000. Directed by The Martelli Brothers, best known for directing the first three Gymkhana films, XP1K features off-road champion and factory Polaris Pro UTV racer RJ Anderson behind the wheel of a custom-built, 190-horsepower, 2014 Polaris RZR XP1000 UTV. The video is a non-stop blitz of off-road action, jaw dropping close calls, and precision driving – and features a climactic world record-breaking ending!

The XP1K project was announced a week ago in conjunction with the release of the 2014 Polaris RZR XP1000 off-road vehicle by Polaris Industries at their annual dealer show. The official XP1K trailer was released on XP1K.com shortly after, followed by a teaser clip that was hosted by project partner Falken Tire. Both clips highlight the unique nature of the project, and feature arresting images of both the XP1K vehicle and the unforgiving, destructive backdrop that served as the location for filming.

RJ-Anderson-XP1K-Teaser-8-1-13San Diego, CA – The Martelli Brothers and their production team Mad Media – known internationally for their work producing and directing the first three Gymkhana videos…have done it again. Their new viral video campaign with UTVUnderground.com – dubbed “XP1K”, begins today with the worldwide launch of the films trailer, and continues with the full video release Monday, August 5th on XP1K.com. The project is being timed with the release of the ground breaking 2014 Polaris RZR XP1000 off-road vehicle by Polaris Industries, which made it’s public debut this week at the Polaris dealer show in Washington D.C.

For the production of XP1K, Mad Media and UTVUnderground.com teamed up, and tapped off-road race champion and factory Polaris Pro UTV racer RJ Anderson to pilot their custom built 2014 Polaris RZR XP1K vehicles. The result is a seven and a half minute blitz of off-road action, jaw dropping stunts, and dynamic precision driving by RJ – laid against the unforgiving, post-apocalyptic backdrop of an abandoned iron mine near Desert Center, CA.

Baja-Social-Club-Trailer-7-26-13Almost three years in the making and supported by General Tire, Oakley and the National Off Road Racing Association (NORRA), Baja Social Club stars motorcycle legend Malcolm Smith, off-road legend Walker Evans, dune buggy inventor Bruce Meyers and inaugural NORRA Mexican 1000 winner Vic Wilson. The 60-minute documentary film is being directed by James Masters and was created by Executive Producer Marty Fiolka.

Thanks to newly uncovered theatrical Hollywood-quality film footage not seen since 1968, the Baja Social Club trailer includes appearances by an incredible “who’s who” of motorsports names including James Garner, Mickey Thompson, Parnelli Jones, Bob Bondurant, Scooter Patrick and even Dave Despain.  Also included are off-road icons Robby Gordon, Rod Hall, Johnny Johnson, Larry Minor, Larry Bergquist, Lynn Chenowth and Andy DeVercelly Jr.

Villopoto-motocross-7-22-13WASHOUGAL, Wash. – Heading into Round 8 of the 2013 Lucas Oil Pro Motocross Championship, sanctioned by AMA Pro Racing, Poulsbo native Ryan Villopoto carried a winless record in his home state of Washington. On Saturday, Villopoto went head-to-head with this season’s biggest rival, Ryan Dungey, where he captured his first ever overall victory at Washougal for the 33rd Annual Peterson CAT Washougal National.

Perhaps Villopoto’s 450 Class victory was a personal milestone for the 2011 450 Class Champion, but it also served as an end to Dungey’s five-year win streak at Washougal. Villopoto and Dungey split moto wins for the day, providing an exciting afternoon of racing at the championship’s only stop in the Pacific Northwest.

Outperformer-Mike-Schultz-Bike-7-16-13Porter, TX. (July 16, 2013) – Premium synthetic lubricant manufacturer, Royal Purple, today announced “Monster” Mike Schultz as the subject of its second Outperformer mini-documentary series for the 2013 season. Schultz, a championship racer with an impressive list of wins under his belt, is a pioneer in the field of adaptive action sports.

The five minute documentary tells Schultz’ story of Outperformance, including the motivations that drove him to triumph following a devastating accident; inspiring others to return to extreme sports following potentially career ending injuries; and how he became one of the best in his field both as a racer and inventor.

Higgin-New-England-Rally-7-10-13Williston, VT (July 10, 2013) — The fifth round of the Rally America National Championship resumes at the New England Forest Rally on July 26-27th in Newry, Maine with 57 national and international teams – one of the largest entry fields since 2010 – slated to tackle some of the smoothest, fastest competition roads on the calendar.

The New England Forest Rally (NEFR) has been hard at work the past year improving road conditions and gaining permission from land owners to expand the race for a better fan experience and a less punishing race for the competitors. The event promises more spectator viewing options allowing fans to choose to drive to free viewing areas, purchase a Sunday River Resort shuttle pass ($10 per person on Friday and $15 per person on Saturday) to more viewing areas or take an all-inclusive catered VIP Bus to private locations.

Norra-1000-1971-video-off-road-7-10-13SAN CLEMENTE, CA – Azuñia Tequila launches 1971 teaser with the full 12-minute short film releasing soon.  The short encapsulates the adventures of two teams Snortin’ Nortin and Rippin’ Rooster as they take on the treacherous Mexican Baja peninsula. This piece takes you on an adventures unlike anything captured before on film.

“Off-road racing is one of the core pillars of the Azuñia brand,” said Jim Riley, CEO, Azuñia. “The NORRA Mexican 1000 is Gumball meets the wild west of Baja. We wanted to capture all the imagery, randomness and shenanigans during the race for everyone to enjoy.”

Villopoto-MX-Redbud-7-8-13BUCHANAN, Mich. – RedBud MX celebrated 40 years of hosting the world’s fastest racers on Saturday for Round 7 of the 2013 Lucas Oil Pro Motocross Championship, sanctioned by AMA Pro Racing. Taking place over Fourth of July weekend, a massive crowd was on hand to witness some of the most intense racing of the season at Buchanan’s Red Bull RedBud National in southwestern Michigan.

Amongst some of the sports most decorated racers, Monster Energy Kawasaki’s Ryan Villopoto swept both motos in the 450 Class to capture his fourth overall victory of the season; further extending his points lead in the class. In the 250 Class, Red Bull KTM’s Ken Roczen maintained his points lead after capturing a 2-1 moto score en route to his second overall win this season.

Miller-Motorsports-Motocross-Video-7-3-13TOOELE VALLEY, Utah – On April 26, 2013, Miller Motorsports Park hosted an Open House to debut its brand-new motocross track, designed by master track builder Marc Peters for the inaugural Built Ford Tough Utah National, Round 11 of the 2013 Lucas Oil Pro Motocross Championship, set to take place on Saturday, August 17. Chad Reed, the most successful international rider in the history of motocross, along with local up-and-coming rider Landen Powell, took to the track for some demonstration laps and the verdict was overwhelmingly positive.

“The track is fun!” exclaimed Reed, the 2009 Lucas Oil Pro Motocross 450 Class Champion. “You almost feel like you are at the Motocross Des Nations, whether it be Donington or Genoa, Italy, with this style of facility. For me, it was awesome. I had a blast out there!”

“I think the riders are going to love this layout,” said Peters, whose impressive layout will mark the first motocross national in Utah since 1973. “Once they get the top coat on the surface and rip it deep, this race will be like no other national out there, with an epic track surrounded by a beautiful facility.”

Dungey-Southwick-AMA-7-1-13SOUTHWICK, Mass. – After over three decades of hosting the world’s fastest riders, New England’s legendary Moto-X 338 facility hosted its final round of Lucas Oil Pro Motocross Championship, sanctioned by AMA Pro Racing, on Saturday. A massive crowd was on hand as the 2013 season reached the halfway point with the sixth round of the championship at the 35th Annual ChaplinKawasaki.com Moto-X 338 National.

After a pair of grueling 450 Class motos on one of the world’s most demanding circuits, Red Bull KTM’s Ryan Dungey secured his second straight overall victory following 1-2 moto results, gaining valuable ground in the championship standings. In the 250 Class, GEICO Honda’s Eli Tomac put forth one of his best outings of the season across each moto to also carry 1-2 moto finishes to his second overall win of the season.