Radar-Tires-Logo-4-3-14Traverse City, Mich., – Radar Tires, the flagship brand of Omni United, makes its full season debut in TORC: The Off-Road Championship presented by AMSOIL this weekend during the “Duel in the Desert” at Primm Valley Off-Road Raceway in Primm, Nev.  Armed with three drivers in the PRO Light class, Radar Tires is optimistic about the 2014 TORC season.

In 2013, the Singapore-based tire brand competed in short- and long- course off road racing, which included the Lucas Oil Off Road Racing Series (LOORRS), SCORE International and select TORC races.  For 2014, Radar Tires modified its off road racing schedule and will compete in a full season of TORC and SCORE, and a partial season in LOORRS.

Mickey-Thompson-Logo-2-12-13STOW, OH – Mickey Thompson Performance Tires & Wheels has added to its all-star Lucas Oil Off Road Racing Series lineup with the sponsorship of Tonka Motorsports driver, Myan Spaccarelli.

Spaccarelli is the driver of the show-stopping Tonka Pro 2 competition truck, and this year the Tonka will compete with Mickey Thompson’s legendary Baja Pro tires developed specifically for the demands of short course racing.

SCORE-Logo-12-20-11El Centro, California – In less than thirty days the Imperial Valley will be flooded with tens of thousands of people traveling from all parts of the region and beyond. They will not be arriving just to enjoy our great weather, but to be a part of the very first Score International Imperial Valley 250 race.

The event begins on April 25th through April 27th with the actual race day being Saturday April 26th. Off-roaders from all over the country and Mexico are expected to participate in the race and with them, scores of enthusiasts descending upon the desert community where dirt dreams are made.

SCORE-Logo-12-20-11SAN DIEGO — Much sought-after desert racing navigator Kellon Walch and rookie Sportsman ATV racer Sain Yadala will be in the SCORE spotlight during Tuesday’s SCORE Dirt LiveHD internet show. Round 2 of the five-race 2014 SCORE World Desert Championship series will be the SCORE Imperial Valley 250, April 24-27 in Plaster City, Calif., 17 miles west of El Centro.

The upcoming race will be taped for airing in the United States and Canada as a one-hour special on the CBS Sports Network. The first of a minimum of two broadcasts of the race is scheduled to air on Sunday, June 15 at 9 p.m. EDT. Commentators for the national television show will be Cameron Steele and Chris Jacobs. The race will also air internationally to over 100 countries through an international distributor.

Jeep Wrangler MOJO Concept

Jeep Wrangler MOJO Concept

Auburn Hills, Mich. - Auburn Hills, Mich., April 1, 2014 – The Jeep and Mopar brands have once again joined forces to create a selection of concept Jeep vehicles for the upcoming Easter Jeep Safari, taking place in Moab, Utah, April 12-20.

Mickey-Thompson-Logo-2-12-13Stow, Oh. – Beginning April 1 through May 31, Mickey Thompson Performance Tires & Wheels (Mickey Thompson) is offering consumers up to $80 back on the purchase of select light truck tires and wheels.

Consumers who buy four new Baja STZ, Baja ATZP3, Baja MTZ, Baja Claw TTC Radial, or Deegan 38 tires will receive an $80 Mickey Thompson Tires Prepaid Card by mail.*

Consumers who buy four new Classic III, Classic III Black, Classic Baja Lock, or Sidebiter II wheels will receive a $50 Mickey Thompson Tires Prepaid Card by mail.*

Chevrolet-2014-Silverado-LTZ-3-31-14
DETROIT
– Chevrolet is the Best Value Truck Brand in America, according to data analysis firm Vincentric, which also named the Silverado 2500HD a Best Value in America while finding the Silverado family has the lowest cost to own of any full-size pickups.

TORC: The Off-Road Championship Presented by AMSOIL now offers a proprietary and easy-to-use media contingency tracking platform called TORC Tracker.

TORC: The Off-Road Championship Presented by AMSOIL now offers a proprietary and easy-to-use media contingency tracking platform called TORC Tracker.

Dana Point, Calif. – TORC: The Off-Road Championship Presented by AMSOIL, the nation’s premiere short-course, off-road racing series, has announced the launch of a new contingency award platform designed to leverage the reach of social media while facilitating management of awards and payouts in the TORC series.

Rigid-Industries-Lucas-Oil-Opener-3-27-14
Chandler, AZ
– The Rigid Industries LED Lighting Torture Team descended on the season opener for the Lucas Oil Off Road Racing Series (LOORRS) at Wild Horse Pass Motorsports Park in Chandler, Arizona. After an off season that seemed like an eternity, the Torture Team was back on the dirt banging rev limiters and fenders as they clawed their way to the front of the pack. The team demonstrated that sometimes you’re the hammer… Sometimes you’re the nail. Kyle Leduc hammered the Pro-4 field in round one. He started by setting the fastest time in qualifying and backed it up with the victory.

NORRA-Bilstein-2014-3-27-14
(Agua Dolce, Calif.) 
With pre-registration for the 2014 General Tire NORRA Mexican 1000 going strong, BILSTEIN today announced a renewed partnership as the “Official Shock Absorber” of the National Off Road Racing Association (NORRA), the event’s organizing body. BILSTEIN Shock Absorbers has a rich history in off-road racing and officially joined NORRA’s growing family of corporate partners in 2013.