R-THUMB-Lee-Ermey-The-Gunney-SEMA-Show-10-10-2016Suwanee, Ga. – Omix-ADA and Rugged Ridge today announced show favorite, R. Lee Ermey, will appear again as a celebrity guest at the company’s Off Road Success Center in the Upper South Hall Lobby (booth #34000) during the 2016 SEMA Show in Las Vegas on November 1-4.

Ermey, best known for his landmark role as Gunnery Sergeant Hartman in the 1987 Stanley Kubrick film “Full Metal Jacket”, has become synonymous with the public’s image of a boisterous military drill instructor. Having served as an actual drill instructor in the U.S. Marine Corps, Ermey was later bestowed the honor of promotion to Gunnery Sergeant in 2002, the first time a retiree had received a promotion from the Marine Corps.

Off-Road-Expo-Logo-10-2-12INDIANAPOLIS, Ind. — The off-road nation came together last weekend at Fairplex in Pomona, Calif., to celebrate life off-road at the Lucas Oil Off-Road Expo powered by General Tire.

More than 73,000 fans were drawn to Southern California Oct. 1 and 2, 2016, to visit with more than 350 exhibitors showcasing the hottest products in off-road, participate in high-horsepower racing demos, meet racing celebrities and ride along on the off-road obstacle course in rigs equipped for the Rubicon Trail.

Off-Road Expo fan and industry attendance has continued to grow the last few years. With more than 10 acres of demos, exhibitors and experiences for the off-road enthusiast, Off-Road Expo is truly “Where The Off-Road Nation Comes Together.” This year’s event was the most heavily attended in years.

– BOLT Locks will host two special celebrity guests at BOLT’s Booth #33199, located on the top floor of the South Hall at the 2016 SEMA Show in Las Vegas.

The inaugural All-Pro Off-Road Trail Breaker Challenge brought the top 10 competitors from around the world to tackle a slot canyon in Sand Mountain SRMA (Special Resource Management Area). The canyon has never been driven, or even thought about being driven, until Trail Hero.

Ford just previewed its 2016 SEMA Show F-150 trucks, and there’s a wide range of customized trucks it will display at this year’s show.

This Saturday, the 2016 Polaris RZR Mint 400 presented by BFGoodrich Tires will take over screens across America as part of the Red Bull Signature Series, a collection of the most progressive and innovative events in action sports.  The two-hour broadcast of The Mint 400, showcasing the largest and most prestigious off-road race in America, is set to air on NBC Saturday, October 8th at 2:00 p.m. EST / 11:00 a.m. PST.

SCORE-Logo-12-5-11ENSENADA, Mexico — Following the third of four races in the 2016 SCORE World Desert Championship, 38 of the toughest racers in the world remain in the hunt to earn 2016 Red Kap SCORE Milestone Awards. In mid-September in Baja California, Mexico, Round 3 was held at the Rosarito Beach 20th SCORE Desert Challenge.

Racing for the first time in SCORE history in Rosarito Beach, it was run as four laps split over two sessions on a brutally rugged 37.1-mile course (128.4 total miles) that started and finished at the Los Manantiales area off of old Highway 1 south of central Rosarito.

SCORE is presenting these prestigious awards to the world’s toughest desert racers for the 31st consecutive year. The Red Kap SCORE Milestone awards will be presented to the car, truck, UTV drivers and motorcycle, quad riders who finish every required mile in the 2016 SCORE World Desert Championship.

SCORE-Logo-12-5-11ENSENADA, Mexico — After the first three of four races in the 2016 SCORE World Desert Championship, Central California father and son racers Todd and Matt Winslow lead Class 10 points and have also climbed to the top spot in the SCORE Overall point standings heading into November’s season-ending 49th SCORE Baja 1000 in Ensenada, Mexico.

From Clovis, Calif., the Winslows have earned 242 championship points after the first three races of the season in their No. 1081 Chevy-powered Alumi Craft open-wheel desert race car. The Winslows are in a tight battle in both Class 10 and in the SCORE Overall point standings.

Last month’s General Tire “Vegas to Reno” the Long Way presented by FOX saw a record entry of over 342 competitors taking on the famed long distance endurance race. Now racers will have to shift their driving styles and strategies as they switch from the longest off-road race on the Best In The Desert 2016 schedule, to the all-out sprint race of the BlueWater Desert Challenge presented by Polaris RZR, October 6-9.

BFGoodrich-Logo-2-19-13GREENVILLE, S.C. ― BFGoodrich Tires, the brand that created the first radial all-terrain tire in 1976 and has proven its off-road racing mettle with victories around the globe, is set to return to its rich history of winning at the 2017 Dakar Rally as the official tire supplier of the Dakar Rally.

When the Dakar Rally kicks off in Asunción, Paraguay, in January, BFGoodrich Tires will be back on competitors’ vehicles on a large scale for the first time since 2012. In addition BFGoodrich will roll out the BFGoodrich Dakar Service Center, through which competitors will benefit from 24/7 technical expertise. The rugged terrain and unpredictable elements that racers face over two weeks and more than 5,000 miles of punishing competition across three countries is exactly the sort of proving ground that BFGoodrich seeks.