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Porter, TX (April 22, 2014)
— Premium synthetic lubricant manufacturer Royal Purple announced today that it will serve as the exclusive oil and lubricants sponsor for the Red Bull Global Rallycross Supercar and Lites series through 2015.  The multi-year agreement is an extension of the successful partnership established in 2013, and includes an option for renewal through 2016.

BFGoodrich-Logo-2-19-13GREENVILLE, S.C. (April 22, 2014) – BFGoodrich Tires returns with its line of high performing off-road tires as a title sponsor of Jeep Beach, an annual event organized by Mid Florida Jeep Club in Daytona, Fla. that begins this Wednesday and runs through Sunday.

Celebrating its 11th year, Jeep Beach is a five-day family friendly event for Jeep owners and enthusiasts. Activities include obstacle courses for all driver levels, a showcase of industry vendors and one of the largest Jeep parades in the Southeast.

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IRVINE, Calif. (April 22)
– KENDA tire announced today its return as the Official Motorcycle Tire of the GEICO AMA EnduroCross Championship, fueled by Monster Energy and presented by Lucas Oil for 2014. The exciting announcement comes alongside news that EnduroCross championship contenders Cory Graffunder and Kyle Redmond will be racing on KENDA tires exclusively throughout the 2014 season.

SCORE-Imperial-Valley-Logo-3-24-14RENO, Nev. — SCORE Trophy Truck superstars B.J. Baldwin and Rob MacCachren of Las Vegas along with Mexico’s Gus Vildosola Jr. are the headliners among the entries in this week’s Inaugural SCORE Imperial Valley 250 desert race. Round 2 of the five-race 2014 SCORE World Desert Championship series will be held this week just west of El Centro, Calif and approximately 100 miles east of San Diego.

With nearly 150 entries competing in 35 Pro and 6 Sportsman classes for cars, trucks, motorcycles, UTVs and ATVs expected at the start line on Saturday, entries to date have come from 17 U.S. States along with Austria, Canada, Denmark, Germany and Mexico.  With late entries accepted up to 5 p.m. Friday, the field to date includes nearly two dozen racers from the Imperial Valley area including El Centro, Imperial and Holtville.

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Robby Bell sent over his race report from the recent WORCS race. Check out video from his ride below as well.

The Sand Hollow recreation area is an incredibly unique place to stage a grand prix event. Parking is situated just above the Sand Hollow water reservoir and offers a panoramic view of the surrounding mountains, giving the event a grander feel. On top of that the terrain is comprised of two of the more challenging types available: deep, dune sand and sharp, slick rocks. It’s definitely a course unlike any other as it leaves little time for rest; you’re either working to keep the bike on top of the sand whoops or fighting to keep the bike pointed straight in the rocks. The two-hour pro race was sure to be a tough one.

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For many racers at the SNORE/MORE Motion Tire 300 in Ridgecrest April 12, the course was tough and unforgiving. The race began with 157 vehicles leaving the start line, but only 73 finished.

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SEATTLE, WASHINGTON
– Climb elevations on pristine riding trails, take in the beauty of the lush forests, and enjoy all the bumps along the way. Join adventure motorcycle outfitter AltRider on June 27th -29th, 2014 for one of their signature adventure rides, Conserve the Ride.

THUMB-Moab-2014-New-ProductThe Easter Jeep Safari draws in Jeep enthusiasts of all sorts. Toward the end of EJS week, the tradeshow at the Spanish Trail Arena pulls together those who’ve made the trek to Moab, Utah, to mingle, share stories of the week’s trail rides, and for the aftermarket to highlight the latest and greatest off-road parts.

There are always a few over-the-top builds stationed in the surrounding parking lots to gawk at just walking into the event, but the real show is inside the vendor area, where a showcase of company project vehicles and the newest product designs are featured in booths inside and outside of the arena. While perusing the products and vehicles at the 48th Easter Jeep Safari, we came across a few new items that caught our attention.

The FrankenBrute was built in part to raise awareness for Shaken Baby Syndrome as well as raise money for Liam Henderson, a victim of SBS. Photo: Jaime Hernandez

The FrankenBrute was built in part to raise awareness for Shaken Baby Syndrome as well as raise money for Liam Henderson, a victim of SBS. Photo: Jaime Hernandez

At Easter Jeep Safari this year, we came across a unique-looking Jeep truck. We stopped to briefly talk to the owner, Greg Henderson, who explained to us this was “FrankenBrute,” and it was a vehicle he built at his home in Michigan. Henderson previously worked at AEV for a number of years and loves to tinker with vehicles in general. But this unique Jeep is much more than just a cool project to him and his family.

Sadly, Greg’s son Liam was the victim of Shaken Baby Syndrome, and the vehicle was built to help raise funds to pay for his son’s medical costs while also raising awareness for Shaken Baby Syndrome. Though it is difficult to put a figure on the specific number of cases each year, Greg told us this happens to roughly 50,000 kids a year in the U.S.

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Story and Photos by Jaime Hernandez

Superwinch makes some of the toughest recovery equipment and winches for serious Jeep and 4-Wheel Drive owners. For the last few years, Superwinch has been putting on a trail run for customers and those wanting to join a group with plenty of pulling power.