Clackamas, OR
— Warn Industries is heading to Moab for the Easter Jeep Safari, a trip the company has been making for over 25 years.  Moab has been a proving ground for WARN winches, hubs and other off-road products.

Jeep Cherokee Dakar is one of six concept vehicles developed by

This year, off-road enthusiasts will venture to Moab, Utah, to tackle the trails for the 48th annual Easter Jeep Safari. Once again, Jeep and Mopar have teamed up to build a number of unique off-road concept vehicles for the event, which Off-Road.com will actually get the chance to drive and test out during the event next week.

Jeep Wrangler MOJO Concept

Jeep Wrangler MOJO Concept

Auburn Hills, Mich. - Auburn Hills, Mich., April 1, 2014 – The Jeep and Mopar brands have once again joined forces to create a selection of concept Jeep vehicles for the upcoming Easter Jeep Safari, taking place in Moab, Utah, April 12-20.

Mickey-Thompson-Logo-2-12-13Stow, Oh. – Beginning April 1 through May 31, Mickey Thompson Performance Tires & Wheels (Mickey Thompson) is offering consumers up to $80 back on the purchase of select light truck tires and wheels.

Consumers who buy four new Baja STZ, Baja ATZP3, Baja MTZ, Baja Claw TTC Radial, or Deegan 38 tires will receive an $80 Mickey Thompson Tires Prepaid Card by mail.*

Consumers who buy four new Classic III, Classic III Black, Classic Baja Lock, or Sidebiter II wheels will receive a $50 Mickey Thompson Tires Prepaid Card by mail.*

Auburn Hills, Mich.
– For the fourth straight year, the Jeep Grand Cherokee has been named the “Official Winter Vehicle of New England” by the New England Motor Press Association (NEMPA).

Mr-Gasket-Ethanol-3-26-14CLEVELAND – Mr. Gasket, a performance automotive manufacturing company celebrating its 50th anniversary this year, today announced the availability of its all new Micro Electric Ethanol Fuel Pump adding to its growing list of available electric gasoline fuel and diesel micro pumps.

The new Micro Electric Ethanol Fuel Pump is compatible for use with E85 fuel, ethanol and methanol. Its self-priming pump and simple two-wire design are lightweight and ideal for carbureted racing vehicles or street cars needing consistent and reliable fuel pressure regardless of the type of driving. The new 12E pump is also good for transferring fuel between tanks. This pump is rated to flow 35 gallons per hour at 4-7 PSI, and is compatible with all 12-volt negative ground systems.

El Cajon, Calif.
– For four decades, FOX has been an industry leader in the design and development of high performance shocks that are tested by winning snowmobile, mountain bike, ATV, UTV, and off-road athletes around the world. The data collected from these racing efforts is applied to ever consumer level product FOX builds.

Casey-Currie-Bilstein-2-26-14Corona, Calif. — Already well into the 2014 season with the King of Hammers and Monster Jam stadium exhibitions under way, three-time Off-Road Champion, Casey Currie, is jumping into his race and lifestyle programs with an extended schedule and a new line up of partners. Competing for championship points in the Lucas Oil Off-Road Racing Series, Casey will also partake in the infamous Hot Rod Power Tour, drive in numerous Jeep adventures and TORC Off-Road Championship events.

“I’ve really been itching to get back into the swing of things,” says Casey. “This year we have some promising new partnerships and a whole new lifestyle program to launch, so I’m more than eager to get things going. With the support I have in 2014, we have the means to reach above and beyond our goals—I couldn’t have asked for a better line up of partners.”

Auburn, WA
– Shining almost a half-mile of usable light, Vision X Lighting raises the bar with the all new 6.7″ Light Cannon LED light. From a single 50 watt Luminous LED, the 6.7” Light Cannon LED fires 2520′ of Usable Light (measured at 1 Lux), with more versatility than any single LED automotive light!  The 10 degree spot pattern Light Cannon is also like having 12 lights in 1! It enables optional Snap on polycarbonate cover filters to quickly change the beam pattern from Spot to Euro or Flood, while the colored filters (Clear, Blue, Yellow, or Red) can improve visibility in various conditions. The universal single bolt mounting accompanied by an available wiring harness, provides a quick, traditional installation on a multitude of applications. The patented 6.7″ Light Cannon is also backed by the Vision X Extended Warranty.

Anthem-Defender-Wheel-3-19-14A radical new approach to the design, manufacture and distribution of high-end automotive accessories has launched.  The startup company Anthem Off-Road produces custom truck and Jeep wheels through the help of its “Team Anthem” network – an online community of off-road enthusiasts who collaborate with the company to offer suggestions and critiques throughout the design process. Once a new design is rated high enough by the team, it is confirmed to production and then sold exclusively through the Anthem Off-Road website.  By sidestepping traditional distribution channels in this way, Anthem is able to deliver the highest quality products at prices that are competitive with traditional manufacturers. They call it “Wheel Democracy in Action.”