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Strong rides by both Cyril Despres and Olivier Pain on stage ten of the 2014 Dakar Rally have seen them move further up the overall standings today. The 631km special stage between Iquique and Antofagasta required all the skill of the Yamaha Factory Racing riders to conquer the fesh-fesh and sand along the coast line of Chile. Despres was the fastest Yamaha rider of the day, completing the timed section in third to move up two places in the overall standings to sixth. Despres is now just 26 minutes and 24 seconds from the top three.

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MEDFORD, OR
– Motorcycle Superstore/Bell support rider Justin Brayton had the crowd on their feet as he held off the top Supercross riders in the world, eventually landing on the podium with a solid second place finish.

Brayton grabbed the lead out of the gate and held it for 14 of the 20 laps before three-time Supercross champion Ryan Villopoto could make the pass for first and the eventual win. It wasn’t an easy win, though, for Villopoto as Brayton pushed back hard, showing Villopoto his front wheel on the last lap and almost taking back the lead.

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The wait is over today as Yamaha Factory Racing’s Cyril Despres made a little piece of history, taking his maiden stage victory with the manufacturer. After a challenging first half of the 2014 Dakar Rally, Despres was on fine form today, controlling the pace at the front of the field with his YZ450F machine to complete the special stage over two minutes clear of his rivals. The result moves him up a place in the overall standings to ninth.

The defending champion started third this morning on the 499km special, and was quick to catch Marc Coma before closing in on Joan Barreda as they tackled the route around the salt pans of Uyuni. Despres eventually arrived at the bivouac in Calama 2’09 ahead of Barreda and 2’15 in front of Marc Coma.

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After a challenging end to the last stages before the rest day of the 2014 Dakar Rally, Yamaha Factory Racing’s Cyril Despres has broken back into the top ten today as the event entered Bolivia for the first time.

The day’s ride, from Salta in Argentina to Uyuni in Chile, marking the start of the second marathon stage of the rally, saw the start of the special moved 103km due to weather conditions affecting the piste the day before. Despres was a strong contender throughout, leading the stage at times before eventually finishing in third, 05m35s behind the leader. The result moves him up into the top ten again, putting him in tenth position overall.

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The first of the 2014 Dakar Rally Marathon stages saw Yamaha Factory Racing’s Cyril Despres make up valuable time today with an impressive ride on his YZ450F machine to close the gap to the front. The five-time Dakar winner’s experience and race craft saw him make short work of the day’s timed riding, finishing in second position, 4m’41s behind the leader. The result moves him up the overall standings from eighth to second, now just 13m04s behind the current Rally leader. The special was reduced in distance at the last minute to 243km to avoid instable terrain at the start of the route.

As part of the marathon stage, the riders are unaided tonight in their own bivouac and are responsible for the maintenance of their own bikes before continuing tomorrow.

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The second day of the 2014 Dakar Rally proved to be a challenging one for Yamaha’s Dakar riders in Argentina as they tackled Stage 2, San Luis to San Rafael. The day’s riding included some of the fastest sections of the rally and the competitors first taste of sand dunes. Yamaha Factory Racing rider Cyril Despres had a day to forget after a fall cost several minutes. Luckily the defending Dakar champion was unhurt and quick to continue on his Yamaha YZ450F machine, wrapping up the stage in tenth to take eight overall at the end of the day.

Olivier Pain was the next rider to finish, taking 12th on the 359km Special stage to sit 13th overall. Yamaha Netherlands Verhoeven rider Frans Verhoeven completed a second steady day to finish the stage in 16th, taking 15th overall. Michael Metge was the last Yamaha Factory Racing rider in the Special stage rankings, taking 22nd. Metge’s GPs is currently being investigated after the Frenchman was penalised 41 minutes for an alleged late arrival at the bivouac yesterday.

Yamaha-Logo-10-27-11MILWAUKEE — ARI Network Services (OTCBB:ARIS), a leading provider of website, software, and data solutions that help dealers, distributors, and manufacturers Sell More Stuff!(TM), has announced the launch of a new parts and accessories website for Yamaha Motor Corporation U.S.A.’s Customer Support Group.

“We are excited to be working with Yamaha to help their customers find the right products for their Yamaha or Star. The entire project team has done a great job creating and launching the new site which we expect to directly result in improved site traffic and increased sales,” said Roy W. Olivier, President and Chief Executive Officer of ARI.

Yamaha identified three primary goals for the launch of its parts and accessories website: to deliver a custom-branded look and feel that captures the excitement of its products; to improve the consumer user experience; and to appeal to its current customers as well as the next generation of powersports enthusiasts.

Monster-Energy-Supercross-7-19-12AURORA, Ill. – Feld Motor Sports announced today that Yamaha Motor Corporation, U.S.A will be an official motorcycle manufacturer and the exclusive ticket outlet for the 2014 Monster Energy AMA Supercross, an FIM World Championship, season, that kicks off Saturday, January 4 from Anaheim’s Angel Stadium.

The 2014 Monster Energy Supercross season marks the 16th year that Yamaha has been a committed partner of the championship. As part of the sponsorship initiative, more than 120 Yamaha dealerships nationwide will serve as the official and exclusive supercross ticket outlet for fans. Fans who purchase tickets through participating Yamaha dealerships will also receive a free Monster Energy Supercross Pit Pass, which provides them the opportunity to spend a day in the pits and the chance to meet the superstars of the sport.

Yamaha-OHV-Logo-11-10-11CYPRESS, Calif. – Yamaha Motor Corp., U.S.A., announces it is the recipient of a 2013 Outstanding Contribution Award from the National Off Highway Vehicle Conservation Council (NOHVCC) in recognition of the Yamaha OHV Access Initiative’s significant, sustained service to increasing and protecting access to OHV trails and riding areas across the country.

The NOHVCC honored Yamaha’s Access Initiative at the 32nd annual NOHVCC conference in Orlando, Fla., this week.  During the award ceremony, the NOHVCC acknowledged the many accomplishments achieved by the Yamaha OHV Access Initiative since its GRANT (Guaranteeing Responsible Access to our Nation’s Trails) program was created more than five years ago.  To date, more than 200 GRANTs and $2 million in funding and equipment have been contributed by Yamaha in pursuit of the program’s mission to promote safe, responsible riding and open, sustainable riding areas.

Yamaha-OHV-Logo-11-10-11CYPRESS, Calif. – October 1, 2013 – Yamaha Motor Corp., U.S.A., volunteers completed a three-year project at one of the nation’s most popular multi-use off-highway vehicle (OHV) staging areas located in the San Bernardino National Forest (SBNF).

As part of the Yamaha OHV Access Initiative and with support of the Southern California Mountains Foundation’s (SCMF) OHV program, volunteers gathered recently for a final round of planting, cleaning and maintaining the popular Cactus Flats staging area and surrounding trails.

This was the final project in a three-year commitment by Yamaha to help restore Cactus Flats and save the staging area from misuse and erosion.  Thanks to the combined efforts and critical work done by the SCMF and SBNF – and including the Yamaha volunteer projects – Cactus Flats is no longer at risk and is back to its old self as one of the premier staging areas in the forest.