Lund-Terrain-HX-Steps-7-14-15
Buford, GA
– Lund has introduced a new line of steps to its existing lineup of nerf bars and running boards. The all-new Lund Terrain HX Step is an aggressively designed yet functional nerf bar that provides an off-road look while making it easier to get in and out of the vehicle.

Warn-Winch-Promotion-7-13-15
Warn Industries encourages customers to utilize their winch sales promotion that runs from July 1st to August 31st. Consumers who purchase a qualifying truck or SUV winch, including the new WARN ZEON Platinum winch line, are eligible to receive a free WARN Medium Duty Winching Accessory Kit, a $200 value. Powersports customers who purchase a WARN ProVantage powersports winch are eligible to receive a free WARN Light Duty Accessory Kit, a $100 value.

Trans-Dapt-Oil-Pan-7-10-15

Whittier, Calif. – Internal combustion engines are a torrent of friction, fire and heat, and the only thing that keeps them running is proper lubrication.  Without a consistent flow of oil an engine will quickly suffer damage or worse, a catastrophic failure.  Unfortunately, this all-important fluid is housed in the most vulnerable part of your engine, and can easily be damaged by errant road debris or by bottoming out.  Luckily for owners of lowered and off-road vehicles, Trans Dapt Performance Products offers its Slam-Guard armored oil pans to save your engine from certain doom, and give you the confidence needed to keep moving down the road or trail.

Transamerican-Auto-Parts-Off-Road-7-8-15Compton, California (July 8, 2015) – Transamerican Auto Parts is proud to introduce the “Life is Better Off-Road™” SEMA builder award. Launching this year at the 2015 SEMA Show in Las Vegas, Nevada, the “Life is Better Off-Road™” award is an annual industry prize awarded by Transamerican Auto Parts to the best presented, truly off-road capable truck, Jeep or SUV on display at the show.

This award is open to all off-road vehicle constructors and product manufacturers on display at the SEMA show and will be judged by an elite panel of industry experts. As the off-road performance category continues to grow in popularity at the annual event, the Transamerican Auto Parts “Life is Better Off-Road™” award will recognize the unique technological achievements and engineering advancements specific to the development of aftermarket products for off-road trucks, Jeeps and SUVs.

Warn-Ford-F-150-Locking-Hub-7-6-15

Clackamas, OR – Warn Industries introduced a new line of WARN Premium Locking Hubs for late-model, 2005 and later Ford Super Duty Trucks. Super Duty owners now have the option to outfit their rigs with aftermarket, “new look” WARN Premium Hubs, available through normal WARN distribution channels. These Premium Locking Hubs are built to take the beatings modified rigs with bigger tires often dish out. Easy to install and easy to use, WARN Super Duty Hubs feature something new from WARN—chrome or black powder-coated finish on the all-metal cap and dial.

KC-HiLiTES-Gravity-LED-7-2-15While we celebrates our nation’s independence this weekend, KC HiLiTES is offering a 4th of July promotion with certain light purchases over the weekend.

Dick-Cepek-Extreme-Country-7-1-15
The new Extreme Country mud-terrain tire from Dick Cepek is one the newest additions to the tire line and is now available in 18 popular 15- to 20-inch sizes for trucks, Jeeps and 4x4s. This purpose-driven tire has been thoughtfully designed for sportsmen and off-road enthusiasts with a proven tread compound for excellent traction, responsive handling, even wear, longer life and a smoother, quieter ride.

RCH-Suzuki-Ram-Trucks-6-26-15AUBURN HILLS, Mich. – On July 4, Ram Truck will welcome race fans to the Red Bull RedBud National presented by Soaring Eagle Casino & Resort, round seven of the Lucas Oil Motocross Championship in Buchanan, Mich.

As sponsor of RCH’s Nos. 1 and 20 Soaring Eagle/Jimmy John’s/Ram Trucks/Suzuki Factory Racing RM- Z450 of Ken Roczen and Broc Tickle, Ram will bring a truck-load of on-site fan displays to further energize the electric atmosphere that surrounds America’s highest attended motocross round.

2016 Ram 3500 Heavy Duty
Ram Trucks announced the pricing and performance numbers of its 2016 2500 and 3500 Heavy Duty pickups, and it’s clear the brand is looking to up the ante to build upon its “best in class” claims for the segment.

Ram engineers went back to the drawing board to recalibrate turbo boost and fuel delivery in its 6.7-liter I-6 Cummins diesel engine, as it will produce an additional 35 lb.-ft. of torque compared to the 2015 version. This will increase the 6.7’s torque output 35 lb.-ft. from 865 to 900, which Ram notes is “a number never achieved in a mass-produced vehicle.” Ram also notes the 2016 Ram 2500 will continue to lead the 3/4-ton towing figures with its 17,980-pound capacity.

BOLT-Hi-Lift-Jack-Lock-6-16-15
MILWAUKEE
– The new BOLT(r) J-Mount(tm) bracket mounting system allows Jeep TJ and JK off-road enthusiasts to securely attach their hi-lift jack to the side of their vehicle for easy, vertical access.