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DETROIT
— After using more than 4 million gigabytes of data in 2016, Chevrolet owners in the U.S. with an in-vehicle OnStar 4G LTE Wi-Fi hotspot will now have access to an unlimited prepaid data plan for only $20 per month. It will be available starting March 3, and Chevrolet will offer this groundbreaking plan enabled by AT&T across its entire retail lineup.

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Chevrolet announced this morning the starting price for the new off-road version of its mid-size Colorado pickup, the ZR2. The starting MSRP for the 2017 Chevy Colorado ZR2 trim is $40,995 including a $940 destination fee.

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Photo: Gage Skidmore

After a widely publicized sit-down with President Trump, the “Big Three” automotive manufacturers all commented after their meeting at the White House on Tuesday. The discussion’s key agenda was no secret: bring manufacturing back to the U.S. and create more jobs.

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Rear Seat Reminder is a new feature being unveiled on a host of GM vehicles in 2017. This industry-first feature is designed to remind drivers to check the back seat for groceries, pets or kids that could potentially be left in the back seat.

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After a number of prototypes spotted over the past year, it’s finally here: Chevrolet has officially unveiled its new Colorado ZR2 off-road truck at a press event in Los Angeles tonight during the opening week of the LA Auto Show.  

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U.S. sales of mid-size pickup trucks jumped 54 percent in September 2016 to nearly 40,000 units.

While massive year-over-year increases in pickup truck sales can often be attributed to commensurate increases in incentives, as seen with the Ram P/U’s victory over the Chevrolet Silverado in September, mid-size pickup truck buyers are willing to pay big bucks.

Average transaction prices in the Toyota Tacoma-controlled midsize pickup truck segment last month, according to Kelley Blue Book, rose 6 percent compared with September 2015. That was by far the biggest increase for any segment in average transaction prices.

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For the automotive aftermarket, SEMA is all about showing off the latest and greatest gear, and more often than not that comes in the form of vehicle builds around the Las Vegas Convention Center. There’s everything from mild to wild, but there’s also plenty of trucks and SUVs that go so far over the top that they reach a level of absurdity.

That leads us to this collection of trucks. Although fitted with suspension lifts and aftermarket wheels, in spite of the aggressive tires these trucks and Jeeps at the 2016 SEMA Show will live their lives on asphalt and never see the dirt.

Silverado HD Carhartt Concept
Chevrolet recently unveiled its newest heavy-duty concept truck for the 2016 SEMA Show, a 2017 Silverado 2500HD Carhartt concept truck built to tackle the toughest jobs.

We had a few opportunities to drive the 2017 Silverado HD yesterday both on the infield (foreground) and the main track pulling a 10,000-pound trailer (background).

We had a few opportunities to drive the 2017 Silverado HD yesterday both on the infield (foreground) and the main track pulling a 10,000-pound trailer (background).

It’s a different approach than we’re used to, especially in the truck market, but Chevrolet isn’t looking to be the loudest, toughest kid on the block. In fact, while toughness is vitally important to its truck line, it isn’t aiming to be the loudest boaster of all the truck makers – it’s actually aiming to be the smartest by focusing on the heart of the market. That’s the goal with its new 2017 Silverado HD, and specifically the new fifth-generation Duramax L5P engine that powers it. Chevrolet feels its heavy-duty trucks are focused on the core of the market and improving the experience for the masses. It’s not worried about having the biggest headline grabbing numbers.

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To unveil its new 2017 Silverado HD and its new Duramax 6.6L V8 turbo-diesel engine, Chevrolet today set the Guinness World Records title for the World’s Largest Flag Pulled by a Moving Vehicle with the new truck.