DETROIT – With a giant screen that has more pixels than an IMAX theater, the temptation is ever present to watch a movie or hook up a video game console. At Chevrolet, however, this high-tech display is instrumental to refining vehicle design.
Lansing, Mich. – Air Lift’s RideControl suspension kit is now available to deliver more stability, safety and ride comfort to owners of 2015 Chevy Colorado and GMC Canyon pickups when towing heavy loads. The adjustable air springs work with the existing leaf spring suspension to provide up to 2,000 pounds of load-leveling capacity. Air springs are designed to eliminate the common driving problems that occur under the strain of heavy loads, including squat, sway and bottoming out. They also improve rough ride, body roll and braking and steering.
DETROIT – Chevrolet today released a holiday message that Facebook and Twitter users can share to brighten their friends’ days while giving back to their communities through United Way. Chevrolet will contribute $1 to United Way for each share and retweet of Chevrolet’s Facebook post and Tweet of the video up to a total of $500,000.
LOS ANGELES – Chevrolet today introduced the Colorado ZR2 concept – a vision of how Chevrolet could take the all-new midsize truck’s off-road capability to the next level. It also showcases the new 2.8L Duramax diesel engine that will arrive in the Colorado lineup later next year.
The Chevrolet Silverado Polaris ACE concept shows that while Chevy’s full-size truck was designed for work, it also works hard to enable recreational interests. The outdoors-themed concept debuts at the SEMA Show this week and is paired with the new Polaris ACE – a revolutionary single-seat, sit-in off-road vehicle launched earlier this year.
Line-X has already enjoyed tremendous success as a franchiser of high-performance spray-on bedliners, but this week at the SEMA Show, the company announced that is expanding its Truck Gear line of aftermarket parts in a unique fashion that stays true to the company’s roots.
LAS VEGAS (Nov. 4, 2014) – The winners of the 2014 SEMA Awards were announced today at the SEMA Show, recognizing the vehicles specialty-equipment manufacturers believe are the best for accessorization.
In another departure from the status quo in major league off-road racing, SCORE has invaded the 2014 SEMA Show in a big way, creating hype for its crowning event, the 2014 Tecate SCORE Baja 1000, which gets underway 413 miles away, in Ensenada, Baja California, Mexico, next weekend.
Who better to show that great things come in less-than-large packages than motocross legend Ricky Carmichael? The diminutive multi-time supercross and motocross champion, A.K.A. the G.O.A.T. (greatest of all time), partnered with Chevrolet for the 2014 SEMA Show to build a concept Colorado truck perfect for taking to the track and for hauling all of his dirt bike and mountain gear as well.
DETROIT – Eleven more General Motors facilities have achieved landfill-free status. The running total is 122 manufacturing and non-manufacturing operations spanning Asia, Europe, and South and North America that recycle, reuse or convert to energy all waste from daily operations.
“Our landfill-free movement is part of our culture of continuous improvement embraced by teams globally,” said Jim DeLuca, GM executive vice president of Global Manufacturing. “Not only does it make our operations more efficient and help conserve vital resources, but we’re able to reinvest the money we get from recycling into future vehicles for our customers.”