Suzuki-Logo-11-6-12Brea, CA – Suzuki Motor of America Inc., (SMAI) is excited to announce the Suzuki Star Spangled Sales Event as we head into the summer season! The industry leading retail finance rates continue to be the anchor of our retail programs with 2.99% financing for 60 months on almost every new Suzuki model, plus Customer Cash options up to $1,500!

SMAI is also pleased to announce the return of our popular SFV650 Yoshimura Exhaust promotion included in our new Suzuki Star Spangled Sales Event now through August 31, 2014. Suzuki SFV650 customers can choose a Yoshimura Exhaust muffler or $350 in Customer Cash along with our Industry leading 2.99% financing for 5 years or $700 in Customer Cash and financing as low as 7.99%!

Suzuki-50-Years-1-21-13Suzuki Motor of America, Inc., (SMAI) announces the appointment of Takeshi Hayasaki as President. Mr. Hayasaki, a long-serving executive of Suzuki Motor Corporation, has many years of experience in the motorcycle/ATV industry, and began his new position December 16. The company also announced that Takao Kudo has been named Executive Vice President and will oversee the new After Sales Operations group.

“Suzuki Motor of America, Inc., is well-positioned right now for growth,” said Mr. Hayasaki, “with a new company focused on the recreational Powersports industry and exciting new models for 2014. I’m eager to work with Suzuki staff and dealers to continue this growth and brand momentum. We are creating opportunities for Suzuki dealers and Suzuki enthusiasts nationwide.”

Suzuki-Logo-11-6-12BREA, Calif. April 02, 2013 –Suzuki Motor of America, Inc. (SMAI), has been announced as the sole distributor of Suzuki motorcycles, all-terrain vehicles, marine outboard engines and automotive parts and service in the contiguous United States and Alaska. This announcement comes following the restructuring of American Suzuki Motor Corporation (ASMC).

“We are pleased to announce this new company,” said Suzuki’s Motorcycle/ATV Vice President, Larry Vandiver. “This is a turning point for our brand and we look toward the future as we continue to offer industry-leading products as Suzuki Motor of America, Inc.”

SMAI is firmly committed to the motorcycle, ATV, scooter and marine industry and will focus on long-term growth in the American market.  SMAI aims to bring the excitement of its product line into the powersports marketplace this spring and summer as it launches several exciting new products.  The company is planning over 20 consumer events over the next several months, giving customers firsthand experience to try out its full lineup of sportbike, cruiser, touring, scooter, dual-sport, motocross, and KingQuad ATV’s.  In addition, SMAI will also be cheering on its championship-winning riders at Supercross, motocross and roadracing events throughout the country!

BREA, Calif. – Suzuki is pleased to announce the kickoff of a series of customer appreciation promotions to celebrate their 50th anniversary in the U.S. market.

Suzuki officially entered the U.S. market on August 16, 1963. To commemorate the 50th anniversary of this historic date, Suzuki will be offering customers the opportunity to win a variety of prizes, including motorcycles, ATVs, and Genuine Suzuki Accessories every month until the August 16 anniversary date.

On August 16, Suzuki will host a customer appreciation event during the Indianapolis MotoGP race weekend, to commemorate this historic achievement.

BREA, Calif. November 7, 2012 – American Suzuki is pleased to announce the return of the “Take Your Pic” Thanksgiving Weekend Giveaway. Due to the great success of the promotion last year, Suzuki is continuing the Thanksgiving tradition of the “Take Your Pic” Thanksgiving Weekend Giveaway – the ultimate promotion that offers customers a chance to win their dream Suzuki motorcycle, ATV or scooter.

“We are excited to bring the ‘Take Your Pic’ Thanksgiving Weekend Giveaway back for a second year” said Suzuki’s Senior Communications Manager Steve Bortolamedi, “The contest is easy to enter and offers customers a great opportunity to win their dream Suzuki motorcycle, ATV or scooter!”

BREA, Calif. November 6, 2012 – American Suzuki Motor Corporation (“ASMC” or “the Company”), the sole distributor in the continental United States of Suzuki Motor Corporation (“SMC”) automobiles, motorcycles, all-terrain vehicles and marine outboard engines, announced that it plans to realign its business to focus on the long-term growth of its Motorcycles/ATV and Marine divisions. Following a thorough review of its current position and future opportunities in the U.S. automotive market, ASMC will wind down and discontinue new automobile sales in the continental U.S. The Company has determined the best path to achieve this realignment in an efficient and orderly manner is to restructure its operations under chapter 11. The case will be filed in the United States Bankruptcy Court, Central District of California in Santa Ana.

Consistent with ASMC’s long history of standing by its products, owners of Suzuki automobiles will be protected. All warranties will continue to be fully honored and automobile parts and service will be provided to consumers without interruption through ASMC’s parts and service dealer network.

BREA, Calif. – Suzuki is pleased to introduce the addition of the Ozark 250 utility ATV to the 2013 Suzuki lineup. The Ozark 250 joins the previously introduced 2013 KingQuad utility ATV models.

The Ozark 250 offers everything riders are looking for in an entry-level utility ATV. Its sleek styling and entry-level size reflect its versatile capabilities. When it comes to value, the Ozark’s performance and list of standard features launch it to the head of the class.

Powering the Ozark is a 246cc, 4-stroke, single-cylinder, air-cooled, SOHC engine designed to produce abundant mid-range torque. It features a convenient electric start, a semi-automatic clutch mated with a smooth-shifting, wide-ratio 5-speed transmission with super-low first gear and convenient reverse gear that allows the rider to select the best gear position for maximum traction and fuel efficiency. The engine utilizes rubber engine mounts to reduce vibration and specific design features reduce mechanical noise for a quiet and comfortable ride.

BREA, Calif. – American Suzuki is pleased to introduce the full line of 2013 KingQuad utility ATV models including an all-new True Timber XD3 Camo option and new 30th anniversary KingQuad models made to commemorate 30 years of Suzuki ATVs being “First on 4-Wheels.”

In 1983, Suzuki revolutionized off-roading by introducing the first four-wheeled ATV, the QuadRunner LT125. Since then, Suzuki has continued to be a leader in developing class-leading ATVs that boast advanced Suzuki technology, convenient utility features and unrivaled performance. To celebrate the 30th anniversary of this breakthrough in ATV technology, Suzuki is introducing special edition KingQuad 750AXi Power Steering and KingQuad 500AXi Power Steering models featuring commemorative 30th Anniversary badges and Metallic Matte Royal Red bodywork.

“We are proud to be a true innovator in developing the modern ATV,” said American Suzuki Senior Communications Manager Steve Bortolamedi, “Suzuki redefined off-roading in 1983, becoming ‘First on 4-Wheels’ and we want to celebrate three decades of class-leading Suzuki ATVs with these limited edition 30th Anniversary KingQuad models.”

BREA, Calif.– Suzuki is pleased to introduce the QuadSport Z400 to the 2012 lineup, joining other 2012 Suzuki ATVs including the KingQuad line and the Ozark 250.

The QuadRacer Z400 is a race-inspired sport ATV engineered for high-performance off-road four-wheeling. It features a powerful 398cc 4-stroke, liquid-cooled engine with Suzuki fuel injection for impressive acceleration with tractable power across a range of RPM. Other class-leading features on the Quadsport Z400 include electric start and reverse gear for rider convenience on the trail.


“We’re excited to offer the QuadSport Z400 for 2012” said Suzuki’s Senior Communications Manager Steve Bortolamedi, “the QuadSport Z400 is a potent race-inspired sport ATV that boasts Suzuki’s championship-winning racing technology in a lightweight, agile chassis. It’s the total sport ATV package designed for a thrilling ride on the trail or track.”

The 2012 QuadRacer Z400 will be available in Fall 2011, at local Suzuki dealerships.

More information about the QuadRacer Z400 is available at: http://www.suzukicycles.com/Product%20Lines/ATVs/Products/QuadSport%20Z400/2012/LTZ400.aspx

More information about the 2012 Suzuki product line is available at Suzuki Now: www.suzukicycles.com/now and www.suzukicycles.com

BREA, Calif.  –American Suzuki Motor Corp. is pleased to announce the kickoff of a new website, “Suzuki NOW,” a one-stop destination for customers who want quick, easy access to the latest Suzuki news, information, events and special offers.

From the kickoff of 2012 products, such as the recently introduced 2012 V-Strom 650 ABS and championship-winning RM-Z and RM motocross lines, to special Suzuki events such as the BusaBeats MC Battle and limited time $100 Jordan Card promotion with Michael Jordan Motorsports – Suzuki NOW is the best way for customers to stay connected to all the current Suzuki events, news and special offers.

In addition to new products and special offers, Suzuki NOW features countdowns and links to upcoming race events in the 2011 Lucas Oil AMA Pro Motocross Championship and 2011 AMA Pro Road Racing series, as well as local events at nationwide Suzuki dealers.

“With all the great Suzuki events and programs going on this summer and beyond, Suzuki NOW offers customers a one-stop destination for all the latest news and information,” said American Suzuki’s Senior Communications Manager Steve Bortolamedi, “from the recent new product introductions to the BusaBeats MC Battle and our race teams dominating on racetracks around the world, there is plenty of Suzuki activity right now and our customers can stay connected and ride through the summer with Suzuki NOW. “

Suzuki NOW was officially introduced during a customer appreciation event held at the Blue Fin in Monterey, Calif. during the MotoGP weekend the 2011 Red Bull Grand Prix MotoGP weekend, where Suzuki introduced Suzuki NOW and celebrated the beginning of the 2011 BusaBeats MC Battle with original BusaBeats winner J.PIGG, radio personality Big Tigger and Michael Jordan Motorsports team riders Ben Bostrom and Roger Lee Hayden.

For more information about Suzuki Now, please visit: http://suzukicycles.com/suzukiNow