Northridge 4x4's Eric Johnson negotiates a section of Strike Ravine during the company's sponsored trail ride at the 50th Anniversary Easter Jeep Safari. The event hosted about 25 rigs.

Northridge 4×4’s Eric Johnson negotiates a section of Strike Ravine during the company’s sponsored trail ride at the 50th Anniversary Easter Jeep Safari. The event hosted about 25 rigs.

Moab veterans know that most days out in the area’s scenic southeastern Utah backcountry all go the same way: Family and friends have a great time, hopefully with no breakage or accidents, and they head back into town to enjoy an evening of food and drink while sharing interesting and often humorous tales of their adventures. Meanwhile, the odometer on their 4×4 will tell quite another story: 10.8 miles, or 35.7 miles, or, or… If the rig could talk, it would probably blurt out something like, “Really, dude? That’s all the farther we drove today?”

lead-shot-620-03212016

Come to Moab for the Easter Jeep Safari, and this is the type of scenic beauty you can expect to witness. This is Plateau Dome trail, which rises 1500 feet above the Colorado River.

Not having been to Moab, Utah, for over eight years, I was intrigued when Off-Road.com editor Josh Burns offered me the opportunity to tag along for the 50th Anniversary Easter Jeep Safari and maybe enjoy some of the scenic and serpentine trails for which southeastern Utah is widely regarded as heaven to four-wheeling enthusiasts.

AltRider-Taste-of-Dakar-2015-11122014

AltRider.com’s epic Taste of Dakar adventure ride is returning to Pahrump, Nevada, in March 2015.

WD-40-Jeep1-11062014

Here is your chance to win a true SEMA dream machine, the WD-40 Specialist Xtreme Machine.

Eibach-Kit3-SEMA-14

Eibach announced new All-Terrain-Lift and All-Terrain-Level performance suspension packages for the current generation of Jeep Wrangler JK and Jeep Grand Cherokee at the SEMA Show in Las Vegas today.

jeep-renegade-riptide1-2014
Jeep always enjoys a massive presence at the SEMA Show in Las Vegas, and the 2014 edition is no different.

LineX-1-11052014 copy

Line-X has already enjoyed tremendous success as a franchiser of high-performance spray-on bedliners, but this week at the SEMA Show, the company announced that is expanding its Truck Gear line of aftermarket parts in a unique fashion that stays true to the company’s roots.

Robby was the fastest qualifier last night at the Las Vegas Motor Speedway. Photo: Val Douglas/GETSOMEphoto.com

Robby was the fastest qualifier last night at the Las Vegas Motor Speedway. Photo: Val Douglas/GETSOMEphoto.com

Former Indycar driver, NASCAR driver/team owner, short-course race series promoter and desert racing superstar Robby Gordon set the fastest qualifying time in the featured SCORE Trophy Truck division during the special qualifying session held at Las Vegas Motor Speedway in conjunction with SEMA week Tuesday night. Gordon will start in the number one spot for next week’s 47th annual Tecate SCORE Baja 1000.

Skyjacker-Bronco-1-1105

It was the model that kick-started a thriving aftermarket suspension business four decades ago, so what better way for Skyjacker to commemorate its 40th anniversary than to build a clean example of a first-generation Ford Bronco and unveil it at the SEMA Show in Las Vegas today.

Rows of Trophy Trucks and other SCORE off-road race vehicles invaded the Las Vegas Convention Center as part of the 2014 SEMA Show.

Rows of Trophy Trucks and other SCORE off-road race vehicles invaded the Las Vegas Convention Center as part of the 2014 SEMA Show.

In another departure from the status quo in major league off-road racing, SCORE has invaded the 2014 SEMA Show in a big way, creating hype for its crowning event, the 2014 Tecate SCORE Baja 1000, which gets underway 413 miles away, in Ensenada, Baja California, Mexico, next weekend.