Ram Truck announced today two new options for its truck lineup today at the Houston Auto Show: The Ram Rebel 1500 Delmonico and new color-matching options for the Ram Limited.

The Ram Rebel Delmonico will be the seventh color option for the 1500. The Ram Limited trim models across the 1500, 2500 and 3500 models, will be available with new body-colored R-A-M tailgate letters and sidesteps instead of the previous chrome pieces.

“Truck buyers are looking for new colors and features that make a statement and allow them to stand out from the crowd,” said Mike Manley, Head of Ram Truck, FCA – Global. “Whether it’s the off-road-enthusiast appeal of the Ram 1500 Rebel or the luxury and sophistication of the Ram Limited, Ram trucks deliver features and durability that are winning over more and more owners.”

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The Rebel Delmonico Red is a new no-charge addition to the Rebel family of colors, offering a new deep red exterior option for either two-tone or monotone paint schemes. Ram 1500 Rebel Delmonico Red can also be ordered with the Rebel Black (black wheels and front skid plate) appearance package. The Ram Rebel Delmonico Red is simply a new color and is a no-charge option, so starting MRSP on the Ram Rebel is $45,095 plus $1,395 destination. Ram says orders are open now, with Delmonico Red Rebels arriving in dealerships in May.

The Limited trim on the Ram 1500, 2500 and 3500 can now be ordered with monochromatic R-A-M tailgate letters — including Bright Silver Metallic, Bright White, Brilliant Black Crystal, Delmonico Red, Granite Crystal Metallic, Maximum Steel Metallic, Pearl White and True Blue. Available body-colored cab-length running boards are also an option now as well. The Ram Limited with monochromatic appearance package MSRP starts at $53,265 plus $1,395 destination, and it will also arrive in dealerships in May 2017. Body-colored R-A-M tailgate letters and running boards are currently available for ordering and are priced at $195 each, when ordered separately.

For more information on Ram Trucks or these new additions to the 2017 lineup, visit RamTrucks.com.

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