HILLSBORO, N.H. – SYLVANIA Automotive Lighting returns to the dirt track for more high-speed action and has signed on to the 2014 Red Bull Global Rallycross season as the “Official Automotive Lighting Sponsor.” This sponsorship marks the third year SYLVANIA Automotive Lighting has partnered with Global Rallycross.
“We are looking forward to being a part of the fast-paced and exciting Red Bull Global Rallycross season this year,” said Brian Noble, Marketing Manager, SYLVANIA Automotive Lighting. “We appreciate the opportunity to get up close and personal with both drivers and fans at the track because they share our enthusiasm for automotive lighting.”
The 2014 Red Bull Global Rallycross season is set to be one of the most successful yet. All 10 races will be televised on NBC, and prolific drivers – such as Tanner Foust, Ken Block and Bucky Lasek – have returned to fight for the championship.
“SYLVANIA has been a key partner to the series for the past few years and we welcome them back to the Red Bull GRC family,” said Colin Dyne, Red Bull Global Rallycross CEO. “We are excited to have the leader in automotive lighting sign on as our ‘Official Lighting Sponsor.’”
SYLVANIA Automotive Lighting offers a range of lighting products for the automotive enthusiast, including the new SYLVANIA ZEVOTM Automotive LED Lighting line that brings the customized style and signature look of LED technology on high-end vehicles to the aftermarket. More information on SYLVANIA Automotive Lighting products can be found at www.sylvania.com/auto and by following SYLVANIA Automotive on Facebook.