SCORE-Logo-12-20-11SAN DIEGO — As a prelude to its first week of 2014 live race coverage, Tuesday’s Dirt LiveHD internet show will feature representative from two prominent manufacturers, Stand 21 and CryoHeat.

During the eigth episode of the 2014 SCORE Dirt LiveHD internet show season at 7 p.m. (PST) in the SCORE spotlight will be France’s Yves Morizot of Stand 21 and USA’s Josh Lahaye of Cryo Heat.

With several million viewers in nearly 150 countries in 2013, Roger Norman’s Dirt LiveHD one-hour show will again be broadcast live weekly and the show will be anchored in 2014 around Norman’s new SCORE World Desert Championship series which has combined his two desert racing series, the SCORE Desert Series and the High Desert Racing Association. All live events, this is the eighth weekly Dirt LiveHD episode of 2014.

Stand 21 was established in Dijon-France, over 43 years ago by Morizot. His vision made Stand 21 the world leader in head to toe, made-to-measure racing gear. The secret of Stand 21′s success is due to Yves Morizot’s business model that applied the following strategy: Identify a true need, then Stand 21′s in house R&D Department will conceive and develop products that will fill these needs. With 150 employees worldwide, Stand 21 products are hand crafted within Stand 21’s own factories, exceeding the most rigorous safety and medical standards required by the FIA, SFI, the Snell foundation etc. Stand 21 offers its products to race car drivers through its exclusive Stand 21 network.

This strategy, based on high business ethics delivers Stand 21 products in over 50 countries. That is why Stand 21 supplies safety equipment to top racing teams in FIA, NHRA, NASCAR, SCORE, and more.

Leaders in Cryogenic Metal Treatment, CryoHeat metal treatment now has two facilities, southwest in El Cajon, Calif., and northeast coach in Manchester, N.H., CryoHeat is striving to be the leaders in cryogenics in motorsports, tool and die and much more.

The 2014 season of Dirt LiveHD includes numerous on-site interviews in addition to the shows that will be broadcast from the SCORE broadcast studios in El Cajon, Calif., just east of San Diego.

In addition to 48 shows in 2013 Dirt LiveHD provided live coverage from the three SCORE Baja race weeks, the massive SCORE exhibit at the Lucas Oil Off-Road Expo, the 2013 SCORE Awards Night and the three HDRA race weeks.

The high definition shows also includes numerous award-winning video highlight packages, most produced by Mexico’s Cactus Films or San Diego’s Tempt Media. This week will be a special video from Cactus Films covering the 2013 Tecate SCORE San Felipe 250.

Dirt LiveHD also goes on-site live with expanded event coverage during SCORE events. Live event coverage in 2014 will include the entire six-race 2014 SCORE World Desert Championship series of three races in the United States and three in Baja California, Mexico.  The first event of the inaugural SCORE World Desert Championship series will be the 28th annual Tecate SCORE San Felipe 250 to be held Feb. 27 to March 2 in San Felipe, Baja California, Mexico.

For more information, visit the official website of the SCORE World Desert Championship series at www.score-international.com.

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