MEDINA, MN – Upgrade your snowmobile jacket and feel good doing it during the Pure Polaris “Donate for a Discount” Sales Event that runs Jan. 9-Feb. 9, 2012. Bring your old jacket and bibs into a participating Polaris snowmobile dealership along with a coupon available online and you’ll receive up to $50 off when you purchase new riding gear. You get new gear at a discount and you help someone in need stay warm this winter.

The “Donate for a Discount” sales event is being held at participating Polaris dealerships in the United States and Canada and runs Jan. 9-Feb. 9, 2012.

To download the coupon you need to receive a discount when donating, visit: www.polarisindustries.com/en-us/snowmobiles/pages/2012-jacket-donation-coupon.aspx

Donate a used jacket – any brand – and receive a $35 discount on a new Polaris snowmobile jacket. Or donate a jacket and bibs – any brand – and receive a $50 discount on the purchase of a new Polaris jacket/bibs set. The collected jackets will be distributed to local and regional clothing distribution charities such as regional branches of Goodwill Industries International.

Learn more about Pure Polaris jackets, bibs and other apparel 24/7 at www.purepolaris.com.

About Polaris
Polaris is a recognized leader in the powersports industry with annual 2010 sales of $1.99 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles (ORVs), including all-terrain vehicles (ATVs) and the Polaris RANGER® side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles.

Polaris is among the global sales leaders for both snowmobiles and off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory and Indian motorcycle brands.

Additionally, Polaris continues to invest in the global on-road ultra-light electric/hybrid vehicle industry with Global Electric Motorcars (GEM) and Goupil Industrie SA, and internally developed vehicles. Polaris enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII”, and the Company is included in the S&P Mid-Cap 400 stock price index.

Information about the complete line of Polaris products, apparel and vehicles accessories are available from authorized Polaris dealers or anytime at www.polarisindustries.com.