POMONA, CALIF. – The 2011 Lucas Oil Off-Road Expo powered by General Tire will invade the Pomona Fairplex Saturday, October 8 through Sunday, October 9, with BlueRibbon Coalition (BRC) as the official event charity.  Advance tickets purchased with the special promotion code BRC2011 at www.offroadexpo.com will net $1.00 for every ticket sold to BRC.

This year’s expo is supporting the national grassroots efforts of the BlueRibbon Coalition by featuring the many successes and fundamental mission of BRC.  “We are pleased to have BlueRibbon Coalition as our official charity for 2011,” said Mike Moore, President of Family Events, the company that produces Off Road Expo. “Their dedication to preserving trails for all types of recreational usage is important to the entire off-road community so to assist in the fundraising efforts, one dollar from each 2011 Lucas Oil Off-Road Expo ticket purchased at www.offroadexpo.com with promotion code BRC2011, will be donated to the BlueRibbon Coalition. In addition, any online ticket buyer will have the opportunity to make further donations to the coalition during the ticket purchase process for any amount they choose.”

Expo 2011 has everything off-road including new vehicles, thousands of parts and accessories, ATV test rides, freestyle motocross action, movie premieres, RC Racing and more – all part of the BRC mission of saving trails and keeping outdoor sports alive and well. With more than 350 exhibitors showcasing all the latest off-road toys, technologies, parts, gear and accessories, the 2011 Lucas Off-Road Expo powered by General Tire promises to be one of the biggest shows yet

Additionally, on Sunday October 9th at 11am, BlueRibbon’s own Del and Stacie Albright will host a one-of-a-kind Team Challenge for the Best Prepared Trail Rig with several teams competing in a fun challenge like a scavenger hunt on their vehicle in front of a live audience.  The Team Challenge is open to the public.  “Grab some buds; make up a team; stuff your rig and win some incredible prizes,” adds Del Albright, BlueRibbon Ambassador.   Team Challenge application available online here: http://www.sharetrails.org/off-road-expo/

BlueRibbon Coalition is proud to be featured at the 2011 Lucas Oil Off-Road Expo, and to be partnered with so many fine off-road businesses.

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